Email Marketing Manager

Job Description

About Six Stories ✨
Six Stories is a leading fashion brand specialising in everything from own design wedding day fashion, leisure wear, accessories to merchandise. Our products capture the essence of a true romantic. As a brand, we have successfully bottled the magical feeling associated with getting married. We revolve around our romantic, wedding-immersed customer, and we have a mission to help the world presently and mindfully enjoy every moment of the journey to their wedding day and thereafter.

The business was born in 2019, we’ve seen quick and continuous growth. Following a remarkable seven-figure Black Friday in 2022, we propelled past that same figure within the first 8 minutes this year to give you the scale of our ambition and growth. 2023 has seen us secure partnerships with popular retailers including ASOS and Very.com. Operating as a bootstrap company, we pride ourselves on our tenacious, self-starter ‘if you don't know, get to know' attitude. We are seeking a dynamic and experienced Email Marketing Manager to contribute to our exciting journey from the moment they step through our doors.

About the role:
As our Email Marketing Manager, you will improve on our highly successful email marketing campaigns and flows. You will take control of our email database, plan campaigns and flows and review the performance in order to optimise. Our customer and community is at the heart of everything we do, and the Email Marketing Manager will be able to reflect this within their strategy. We invest significantly into our acquisition, capturing a lot of customer information. This role is for someone hungry to dive into the world of data and performance marketing.

We are looking for someone with both design and analytical capabilities who loves crafting emails that resonate with our audience. You will enjoy working with our creative team who can supply regular fresh creative and you will love getting into the data to understand which emails are performing best and why. You are a marketer at heart and have a real passion for creating messaging that connects with customers. You will have the freedom and capacity to really own the role and make a real difference to the business and our community.

Key Responsibilities:
Ownership of the email content plan, working closely with wider marketing team to ensure cohesiveness and coverage of key campaigns and product launches
Scheduling, designing and writing engaging email campaigns
Optimising, scheduling, designing and writing engaging flow emails (pre / post order etc.)
Ensure all email communication is cohesive (sign up, order, delivery update etc.)
Segmentation and optimisation of data
A/B test campaigns
Ensuring a seamless customer experience from acquisition through to retention in order to maximise lifetime value
Consistent analysis of email performance and weekly reporting back to the wider team
Ensure consistent use of the Six Stories brand
Working with the wider team to establish wider CRM strategy for Six Stories

Essential Experience and Skills
Ideally you will have 3+ years’ experience with email marketing, in an inhouse or agency role
Experience of using an email service provide, such as Klaviyo or Sendlane is essential
Track record in optimising email performance and driving revenue growth
Excellent communication skills with the ability to explain and deliver insights, analytics and recommendations
Good eye for design
Numerate and articulate with high attention to detail
Confident with a positive can-do attitude
Ability to work in a fast paced environment
An interest in the

retail/fashion/wedding

industry would be beneficial

About you:
We are looking for someone who is passionate about all things email - you must be ambitious, tenacious, have confident energy and excellent communication skills. We love someone who has a bit of grit and happy to challenge what has already been done, learning on the job.
Our culture is very open, flexible and exciting where the emphasis is put on each individual to own and deliver in their area. It’s created an open environment where everyone has the ability to grow and develop.
Join our team and be part of an exciting journey where excellence is the standard. We look forward to welcoming you to the Six Stories team, where our mission is to help the world presently and mindfully enjoy every moment of the journey to their wedding day and thereafter.

Job Type: Full Time (Monday - Friday)
Salary: £30000 per year
Work Location: Altrincham, WA14 5NQ

Company Benefits

Casual dress
Company events
Company pension
Employee discount
Flexitime
On-site parking
Sick pay
Store Discount
Work from home

Apply now for a chance to be part of our inspiring team:
Six Stories

is an equal opportunity employer. The company will not unlawfully discriminate on grounds of gender, sexual orientation, marital or civil partner status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability or age, pregnancy or trade union membership.
Please let us know, if you require reasonable adjustments at any point during the application and/or recruitment process.

No recruiters please.