External Sales

External Sales Executive – Electrical Wholesale
Location: Birmingham
Salary: £35,000 – £55,000 per year + Bonus
Job Type: Full-Time | Permanent
Industry: Electrical Wholesale

We’re looking for a skilled and ambitious External Sales Executive to join a well-established and forward thinking business within the electrical wholesale sector. This is an excellent opportunity for someone with industry experience who is looking to take the next step in their career with a company that recognises and rewards performance.
With a strong customer base, solid infrastructure, and a reputation for outstanding service, this is your chance to join a business where you can genuinely make an impact, develop long-term customer relationships, and grow your earnings.

About the Role

As an External Sales Executive, you’ll be responsible for:

• Managing and growing an existing customer base, ensuring excellent service and support
• Proactively identifying and developing new business opportunities across your territory
• Building and maintaining strong relationships with contractors, installers, and procurement teams
• Delivering on sales targets and identifying growth potential in your region
• Working closely with internal sales, purchasing, and logistics teams to ensure a smooth customer experience
• Staying up to date with industry trends, new products, and competitor activity

You’ll be out in the field most days, building face-to-face relationships and maintaining a strong presence across your customer base.

What We’re Looking For

To succeed in this role, you must have:

• At least 2 years of experience in the electrical wholesale industry
• A solid understanding of electrical products, distribution channels, and customer types
• A proven track record in B2B field sales or account management
• Excellent interpersonal, negotiation, and communication skills
• The ability to work independently, plan your week, and hit sales targets
• A proactive, customer-first attitude with a focus on long-term relationship building
• Ideally, a book of contacts or clients you can bring with you

What You’ll Get in Return

• Base salary of £35,000 – £55,000 (depending on experience)
• Uncapped bonus scheme, generous earning potential for high performers
• Company pension scheme
• Free on-site parking
• Supportive team environment with career development opportunities
• Autonomy and trust to run your territory as if it were your own business

Working Hours

• Monday to Friday
• Full-time, permanent position
• Field-based with access to branch support as needed

Ready to Apply?

If you're an experienced electrical wholesale professional looking to step into a role with more autonomy, strong earning potential, and long-term growth, we’d love to hear from you.
Apply now or get in touch for a confidential conversation.