Field Marketing Manager - UK&I

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

About the Role

We’re looking for a proactive and highly organised UKI Field and Partner Marketing Manager to deliver impactful field and partner marketing programmes across the UK and Ireland. This pivotal role is responsible for driving measurable pipeline and revenue through strategic, end-to-end field programmes management and partner marketing. You will own the planning, coordination, and execution of high-impact events and field activities that directly support the UKI go-to-market strategy and build significant brand visibility.

Location: Remote, within commuting distance of London (ideally attending the office 1–2 days per  week) with regular travel across the UK.

You should apply if:

• You want to impact the industries that run our world: Your efforts will result in real-world impact—helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.


• You are the architect of your own career: If you put in the work, this role won’t be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper-growth environment.


• You’re energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.


• You want to be with the best: At Samsara, we win together, celebrate together, and support each other. You will be surrounded by a high-calibre team that will encourage you to do your best.

In This Role You Will:

• Drive pipeline generation and revenue contribution by meticulously tracking and reporting on event performance, lead lifecycle, and overall ROI.


• Strategically plan, coordinate, and execute end-to-end field marketing programs and events across the UKI, ensuring alignment with sales goals and budget efficiency.


• Collaborate with strategic partners to co-develop joint field initiatives and events focused on maximum profile building and pipeline generation.


• Design and execute integrated pre- and post-event campaigns (social, email, outreach) to maximize attendance, accelerate lead follow-up, and drive conversion.


• Serve as the primary liaison, fostering strong, collaborative relationships with UKI Sales teams, strategic partners, and internal stakeholders to ensure marketing/sales alignment.


• Manage all aspects of event logistics and delivery, including vendor management, collateral production, and seamless on-site execution.


• Maintain and communicate the UKI field and partner marketing calendar, ensuring all sales and marketing teams are consistently aligned on upcoming activities and deadlines.


• Manage and maintain event merchandise inventory, coordinating ordering and distribution of event materials.


• Occasionally support wider EMEA field and partner marketing initiatives and events.

Minimum requirements for the role:

• 8–10 years’ experience in field marketing with a focus on events.


• Experience working with sales and partners to build pipeline and revenue.


• Proven track record delivering events and campaigns that generate measurable results.


• Experience managing vendors, agencies, and cross-functional teams.


• Confident communicator and presenter who represents the brand effectively at events and with partners.


• Proactive self-starter who takes ownership and delivers results.


• Strong ability to build relationships with stakeholders and partners.


• Highly organised and process-driven, able to manage multiple projects simultaneously.


• Experience using AI tools to improve productivity and marketing workflows.


• Experience of working alongside and planning with strategic partners


• Comfortable working in a fast-paced environment with regular travel.

An ideal candidate also has:

• Experience in telematics, logistics, fleet, or industrial technology sectors.


• Familiarity with Salesforce (SFDC) and Marketo.