Group Marketing Manager

We are seeking a proactive and detail-oriented Marketing Manager to lead and optimise our marketing activity across a range of digital platforms and campaigns. This role will be instrumental in enhancing customer engagement, promoting our offerings, and driving revenue growth through data-led marketing strategies. 

Key Responsibilities 

HubSpot CRM Management 

• Maintain, configure, and optimise HubSpot CRM for marketing automation, lead nurturing, and reporting 

• Develop and manage workflows, email campaigns, and customer segmentation 

• Generate actionable insights from CRM data to improve conversion and retention 

• Ensure data cleanliness and integrity 

Digital Marketing Campaigns 

• Plan and execute digital campaigns across email, social media, and paid media 

• Work with venue managers to build campaign calendars and support local marketing initiatives 

• Use data and analytics to monitor performance and refine strategies 

Content Creation & Management 

• Coordinate content production for web, social, email, and other channels 

• Manage internal and external creative resources including photography, video, and design 

• Ensure consistent branding and messaging across platforms including onsite POS

Website & SEO 

• Manage and update website content in alignment with SEO best practices 

• Collaborate with developers to improve UX and conversion 

• Monitor site analytics to identify and implement optimisations 

Get Golfing App Management (Pacesetter) 

• Oversee functionality, updates, and integration of the Get Golfing App 

• Collaborate with developers and support teams to enhance user experience 

• Train and support staff and members in app usage 

Community Engagement & Charitable Initiatives 

• Work closely with the Charities and Communities team to promote outreach programmes and fundraising initiatives 

• Create marketing content that highlights our charitable impact 

• Support campaigns aimed at increasing community involvement and awareness of Get Golfing’s mission 

• Strong understanding of CRM, marketing automation, and analytics (HubSpot experience preferred) 

• Proven experience in digital marketing (email, social media, SEO, content marketing) 

• Excellent communication, writing, and interpersonal skills 

• Highly organised, with strong attention to detail and ability to manage multiple priorities 

• Experience in the golf, leisure, hospitality, or charity sectors is a plus 

• Ability to work both independently and collaboratively in a dynamic environment 

• Pension Plans
• Training & Development
• Free Golf
• 50% discount on food and beverage
• Staff referral programme
• £28k - £34k depending on experience