Growth Marketing Manager - General Insurance

Location: Birmingham (Hybrid, office based 1-2 days/week)
Salary: Up to £55,100 (flexible for the right candidate)
Contract: Permanent

A leading financial services organisation is hiring a Growth Marketing Manager to lead demand generation within its General Insurance division.

This role requires someone with a strong understanding of insurance marketing, customer renewal cycles, and data-driven targeting. You'll be expected to create and execute multi-channel campaigns that drive high-quality leads and revenue growth.

Key focus areas:

• Marketing strategy aligned to business targets

• Data-led customer journey planning and optimisation

• Campaign delivery across paid search, SEO, email, and social

• Strong collaboration with internal stakeholders and agencies

Experience in insurance or regulated financial products is highly preferred.

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