Head of Digital Communications Channels

Legal & General (L&G) is a leading UK financial services group and major global investor. 

We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders. 

We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income.  

Our Group Functions provide the services that all areas of the business need. This requires a talented and diverse team behind the scenes, who enable everyone at L&G to do what they do best.  

Joining us means helping to improve the lives of our customers and contributing to the success of the business every day. 

We’re looking for a forward‑thinking digital leader to shape, evolve and elevate our Group digital communication channels. As part of our Corporate Affairs function, you’ll play a key role in strengthening our brand, deepening audience engagement and modernising our digital capability. If you’re passionate about using technology, insight and innovative thinking to deliver meaningful impact, we’d love to hear from you.

What you’ll be doing:

• Leading the strategy, development and governance of Group digital communication channels, ensuring they are accessible, effective and engaging
• Driving best practice, digital standards and technical enablement across Corporate Affairs
• Optimising content across websites, intranets, email and social channels using insight, SEO and analytics
• Managing enterprise‑level social media tools, publishing approaches and listening capabilities
• Monitoring emerging digital trends and translating them into improvements that enhance performance and user experience
• Providing senior digital counsel during issues and crises and overseeing our digital response
• Advising senior leaders on building a strong digital presence and supporting corporate reputation
• Leading the development of analytics, dashboards and KPI frameworks to drive continuous improvement

Who we’re looking for:

• Broad digital marketing expertise across multiple channels and platforms
• Strong understanding of CMS systems, UX/UI, accessibility and performance optimisation
• Deep knowledge of digital communications including websites, intranets, email, collaboration tools and social media
• Experience delivering digital product roadmaps, integrations and channel strategies
• Strong analytical capability, including tagging, dashboards, KPI frameworks and insight‑driven optimisation
• Ability to navigate complex stakeholder environments and build trusted relationships
• Experience managing teams, agencies and partners to deliver high‑quality outcomes
• A collaborative, adaptable leader with excellent judgement and a solutions‑focused mindset

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

• The opportunity to participate in our annual, performance -related bonus plan and valuable share schemes
• Generous pension contribution
• Life assurance
• Healthcare Plan (permanent employees only)
• At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
• Competitive family leave
• Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
• There are the many discounts we offer – both for our own products and at a range of high street stores and online
• In 2023, some of our workspaces were redesigned. Our offices are great spaces to connect and collaborate and have your wellbeing at the heart

At L&G, we believe it's possible to generate positive returns today while helping to build a better future for all. 

If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.

We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time, term-time and job shares. Although some roles have limited flexibility due to customer demand, we accommodate requests when we can. 

It doesn’t matter if you don’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.