Head of Growth

HEAD OF GROWTH

• Based in Liverpool
• Salary up to £65k DOE
• Hybrid working
• Growth mindset, expertise in revenue management, gross Margin management, end-to-end commercial and marketing execution.

ABOUT THE CLIENT

They are a fast growing, award winning brand in the wellness and nutrition space. Known for its innovative approach and strong online presence, the client has built a loyal customer base and continues to expand both in the UK and internationally. You'll be joining a fast paced, collaborative environment with a team that's passionate about delivering quality and driving growth in a competitive market.

THE HEAD OF GROWTH ROLE:

• Drive consistent, sustainable revenue and customer growth across key channels.
• Achieve gross margin targets through smart product mix and promotional planning.
• Manage marketing spend to meet acquisition and return targets (A:R), scaling successful media channels.
• Identify and implement new growth strategies to improve acquisition efficiency and LTV.
• Shape long-term product and category strategies, translating them into actionable plans.
• Lead promotional planning and ensure full integration across channels.
• Oversee onsite trading and optimisation to boost CVR, AOV, and profitability.
• Monitor and manage customer acquisition, product performance, and campaign impact.
• Ensure marketing activities align with brand standards and deliver customer-first experiences.
• Collaborate with cross-functional teams to surface insights and turn them into action.
• Mentor team members, challenge performance, and drive a culture of continuous growth.

HEAD OF GROWTH ESSENTIAL SKILLS:

• A true growth mindset, you thrive on progress and always push for more.
• Strong command of gross margin, revenue, and the levers that drive performance.
• Deep experience in scaling paid media and executing high-impact growth strategies.
• Ability to build and lead end-to-end marketing and commercial plans.
• Skilled in optimising product mix, ASP, and unit sales to grow AOV.
• Strong understanding of CAC vs. LTV to drive sustainable acquisition.
• Confident managing and scaling marketing budgets for efficiency and impact.
• Proven ability to open new channels with clear business cases and ROI focus.
• Brand-first mindset, ensuring all activity aligns with tone, values, and standards.
• Data-driven decision-maker, turning insights into fast, clear actions.
• Able to collaborate closely with BI and cross-functional teams to fuel performance.

TO BE CONSIDERED:

Please either apply through this advert or emailing me directly via . For further information please call me: / . By applying for this role, you give express consent for us to process and submit (subject to required skills) your application to our client in conjunction with this vacancy only.

KEY SKILLS

Growth Marketing, Digital Marketing, Revenue, Paid Media, Commercial