Job Description
Role: Head of Marketing
Industry: Digital Banking for Business
Location: London, UK
Storm2 are partnered with a VC backed FinTech situated in the digital banking space. They offer a range of products serving businesses across Europe, enabling companies to easily access banking solutions. For their next critical hire they're looking for an accomplished marketer to build out a world class marketing function to drive increasing revenue growth.
Responsibilities:
Create acquisition strategies from the ground up to contribute to company growth and drive adoption of new products
Create marketing attribution funnels from scratch to measure return on investment, customer value, retention, and other value metrics
Drive marketing positioning insights through paid messaging & creative tests
Select best customer segments and develop unique channel strategies
Requirements:
5+ years of experience in B2B FinTech
Primary experience in demand
generation/growth/performance
marketing
Experience working in a start-up environment is a plus.
Proven track record establishing and growing a brand as well as developing and executing marketing strategies and frameworks.
Reasons to apply:
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