Head of Marketing - ALSP

Job Description

We are supporting a leading law firm in their search for a new marketing lead to lead the firms Alternative Legal Services offering.

We are looking for a dynamic marketing professional with a passion for driving growth and innovation with experience in the legal services industry or a keen interest in alternative legal solutions.

The Head of Marketing will play a pivotal role in shaping their brand, enhancing market presence, and driving the growth strategy. You will have line management responsibilities for a team of 4, therefore leadership qualities are essential.

Develop and implement comprehensive marketing strategies
Manage digital marketing campaigns across various platforms
Collaborate with cross-functional teams to align marketing initiatives with business goals
Analyse market trends and customer insights to optimize our marketing efforts
Lead content creation, including blogs, social media posts, and newsletters
Coordinate events, webinars, and other promotional activities

If you have proven experience in marketing, preferably in the legal or professional services sector, a strong understanding of digital marketing tools and analytics, excellent communication and leadership skills and a strategic mindset – please apply

The role will require travel to the Birmingham office once a week, whilst offering lots of flexibility to work from home.