Head of Social Media

At Adaptable Recruitment we have an Excellent Opportunity for an Experienced Head of Social Media to join aleading professional luxury travel company based in the Chester area.

Salary: up to £50,000 Depending on Experience
Holidays: 22 days increasing each year up to 25 - plus bank holidays
Location: Chester
Working Hours: 37.5 hours
Benefits: Enhanced Benefits Package

We are seeking a strategic and hands-on Head of Social Media to lead the growth and execution of social strategies across TikTok, Instagram, Facebook, and other platforms. This is a key leadership role reporting to the Managing Director, responsible for scaling brand presence, engagement, and community through both organic and paid campaigns.

Key Responsibilities:

• Own and manage the social media calendar and daily content execution.
• Create platform-native content and manage community engagement.
• Develop and implement scalable strategies to drive reach, growth, and performance.
• Lead influencer and creator partnerships from sourcing to performance tracking.
• Collaborate cross-functionally and manage a team of Social Media Executives.

What We're Looking For:

• Travel Experince - Highly Desirable
• 5+ years in a senior social media role with a track record of growth.
• Deep knowledge of TikTok and Instagram algorithms and trends.
• Strong understanding of paid social and content performance analytics.
• Experience managing influencer programs and social media tools.
• A creative, data-driven leader with excellent communication and mentoring skills.

Benefits:

• Competitive salary and pension scheme
• 22 days holiday (rising with tenure)
• Life insurance, wellbeing resources, and travel discounts
• Learning and development support

Contract: Full-time, office-based (Monday-Friday, 37.5 hours/week)