Influencer Marketing Manager

The role of Influencer Marketing Manager in the Technology & Telecoms industry involves overseeing the planning, execution, and analysis of influencer marketing campaigns. This position is based in Reading and requires a proactive approach to building relationships with influencers to enhance brand visibility.

Client Details

This is an exciting opportunity to join a medium-sized company within the Technology & Telecoms sector. The organisation is dedicated to delivering innovative solutions and maintaining a strong presence in the market. They offer a collaborative environment and focus on achieving business excellence through impactful marketing strategies.

Description

The successful Influencer Marketing Manager will have the following responsibilities:

• Lead the UK&I influencer/creator marketing programme, from strategy to execution.
• Develop and deliver tactical plans that align with broader marketing goals.
• Innovate to boost reach and engagement across B2B and B2C audiences.
• Own end-to-end campaign management, from talent discovery to briefing, production, and evaluation.
• Drive the creation and rollout of influencer briefs and content kits.
• Partner with social and content teams to deliver engaging, influencer-led content.
• Collaborate cross-functionally with product, sales, and finance to support campaign success.

Profile

A successful Influencer Marketing Manager should have:

• A minimum of 4 years of influencer marketing experience or related transferable skills (e.g. PR).
• Client or Marketing/PR agency experience and knowledge of the technology sector.
• A proven track record of leading and implementing strategic influencer marketing plans within scope and budget and achieving set goals.
• An affinity for technology and the importance of clear and consistent benefit led communication.
• Competence in understanding UK&I requirements and relevant advertising restrictions, regulations and best practice around Influencer Marketing.
• Excellent organisation, interpersonal, and written and verbal communications skills is a requirement.

Job Offer

The successful Influencer Marketing Manager will receive:

• £45,000-55,000 per annum
• Comprehensive benefits package to support your well-being
• 25 days holiday plus bank hols
• Based Reading, with up to 2 days per week working from home.

This is a fantastic opportunity for a motivated Influencer Marketing Manager to make a significant impact. If you're passionate about driving brand awareness and creating meaningful partnerships, apply today!