Lifestyle Writer

Lifestyle Writer

Position: Full Time/Permanent

Location: The i Paper Headquarters, Derry Street, HSK, London, W8 5HY

About the role

The i Paper is looking for a skilled Lifestyle and Consumer Health Writer to…

Produce smart, original and insightful lifestyle and consumer health content for our digital audience. As part of our growing team, you will conceive, develop and write high-quality content across all areas of lifestyle, with a focus on consumer health, but also covering family, relationships and sex, lifestyle trends, education and more. 

You will be full of ideas for both younger and older audiences, have a sharp news instinct informing fresh angles that bounce off the news agenda to enlighten and entertain our digital readership. 

You will have an understanding of the needs of multiple platforms and the ability to produce engaging content in different formats (video, newsletters, text).

We’re looking for a team player with lots of ideas and energy who will thrive in a fast-paced environment.

About us 

The i Paper has a unique mission: publishing non-partisan reporting and intelligent opinion. With a strong digital subscriber audience and a healthy print circulation, The i Paper has also grown digital reach to 11m users a month. Growing in influence, The i Paper is a recent winner of Daily Newspaper of the Year (London Press Club) and News Website of the Year (Online Media Awards). We pride ourselves on having a dynamic, collegiate work environment that celebrates creativity, innovation and success.

Main Responsibilities

• Generate original angles that pivot off the news agenda to help grow our audience online


• Produce high-quality, well researched and compelling content that works across all platforms 


• Have great contacts in publishing, secure interviews and extracts of relevant books; keep on top of new releases, and plan ahead using publication schedules


• Monitor podcasts, social media feeds and trends; come up with compelling ways to report on emerging lifestyle and consumer health trends


• Maintain ownership of a diary of relevant events and forward plan effectively, identifying opportunities for compelling features  


• Use audience insight and data to inform ideas and commissioning 


• Work quickly, creatively and accurately under pressure to deadline 

 Person Specification

• A self-starter bursting with ideas and a track record in developing smart, original journalism that cuts through online


• Ability to write sparkling, accurate and engaging copy under pressure 


• Adept at using data to inspire ideas and commissioning  


• Strong contacts and demonstrable ability to use them to create impactful journalism 


• Experience of working in a multiplatform or digital publishing environment 


• A commitment to The i Paper's editorial standards of impartial and incisive coverage 


• Experience with digital CMS desirable 


• Good knowledge of media law and the Editors’ Code of Practice 

To apply, please complete the application form below enclosing a CV and a cover letter, including two lifestyle and two consumer health ideas that would drive digital engagement. For each idea, please outline how you would tailor publication differently for different platforms, explaining why.

Our Commitment

We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.

We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.