Manager, Open Mobilization

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

1643 - Manager, Open Mobilization

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.


• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.


• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

As a Manager on the Open UK Mobilization Team, you will be the hands-on specialist responsible for the successful execution of WPP Open deployments. You are the engine of the team, deployed onto client projects to manage the day-to-day process of analyzing their current state and enabling our technology to improve it. Your role is to immerse yourself in a client's business, understand their unique challenges, and configure our platform to meet their needs.

You will be responsible for running discovery workshops, documenting processes, performing gap analyses on team skillsets, and managing the technical setup of WPP Open. A key part of your role is "Delivering Change" by providing client-specific training, creating clear documentation, and ensuring that by the end of a deployment, the client team is fully capable, confident, and self-sufficient in using the platform.

The Mobilization Process As the hands-on executor of a client deployment, you will be responsible for carrying out the detailed tasks within our 5-stage mobilization process. You will execute:

1. Understanding Current State: Documenting the client's use of agents, products (OMS), workflows, and data.


2. Project Initiation: Supporting the "Gap Analysis" by assessing team skillsets and identifying specific user "Pain Points."


3. Designing Success: Conducting the detailed "Process & Tool Use Mapping," highlighting data requirements, and documenting best practices.


4. Delivering Change: Managing the setup of WPP Open templates, configuring apps in the client instance, and delivering specific training modules to users.


5. Transition to BAU: Supporting the handover by capturing new requirements for the Open product teams and ensuring client team ownership is clear.

Skills and Experience

Essential Experience:

• Experience in a hands-on role within a media agency, ad-tech company, or in a marketing operations function.


• Direct, practical experience with the setup, optimization, or day-to-day use of marketing technology platforms (e.g., planning tools, campaign management systems, analytics dashboards).


• Experience in facilitating workshops, gathering user requirements, and documenting business processes.


• A track record of training others on technology or processes and creating clear supporting documentation (e.g., "how-to" guides, best practice checklists).

Key Skills:

• Hands-on Technology Specialist: A genuine enthusiasm for marketing technology and a deep curiosity for how it works and how it can be improved.


• Detail-Oriented Executor: A structured and methodical approach to your work, with a talent for process mapping and creating clear, easy-to-understand documentation.


• Clear Communicator & Trainer: The ability to explain complex technical concepts to non-technical audiences in a simple and engaging way.


• Collaborative Problem-Solver: A client-focused mindset with a passion for helping teams work more effectively and a proven ability to work as part of a specialist team.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. 

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted. 

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