Marketing Analyst

Job Description

Marketing Analyst
Nottingham – Hybrid (3 days in office)
£20,000-£40,000

Forward Role are excited to be working with an exciting group of international brands!

As a Marketing Analyst you will be driving customer and marketing insights across multiple brands globally. You play a pivotal role in the wider, award-winning marketing function by using data and insights to enhance performance and innovation across web and digital, multi-channel campaigns and customer insight.

This is an incredible opportunity for someone with a passion for data and analytics, along with a keen interest and understanding of marketing. Working within an experienced and supportive team, you will have plenty of opportunity for learning and developing your career!

Working collaboratively with stakeholders cross-functionally, to understand ever-changing business requirements and driving how data and insights can support and inform
Enhance quality, efficiency and effectiveness of the customer database
Deliver regular reporting, along with deep dive analysis to monitor and understand the customer and their behaviors
Producing customer segmentations and selections for targeting campaigns
Supporting various channel owners with monitoring KPIs, and presenting customer insights and campaign performance analysis
Managing customer feedback channels, identifying trends and opportunities and making recommendations for improvements

Skills & Experience:
Previous experience in a Data Analytics and Insight role
An interest in, and understanding of marketing
Experience working with marketing and customer data
Good understanding of relational databases
Knowledge of tools such as Alteryx, Tableau is dessirable, but not essential, training will be provided
Strong Excel skills are essential
Commercially savvy with strong presentation skills
Confident in identifying trends, patterns and opportunities from complex data

If you are interested and are up for a challenge, please get in touch with Sophie for Forward Role or apply to this advert.