Marketing and Operations Executive

Head of Marketing Job Specification

Marketing and Operations Executive
Norwich (on-site)

Overview:

In this role you will oversee, plan, execute and analyse all of the B2B and B2C marketing functions across multiple platforms. This is a hands-on role, where you will lead all the marketing functions, with the potential to expand the marketing team in the future. This position is well-suited to an experienced full-stack marketer, who has a proactive approach and is experienced within a fast-paced environment.

Key Responsibilities:

• Produce content for and manage all social media platforms
• Make edits and additions to website content (WordPress)
• Manage email automations and campaigns
• Manage internal communications
• Produce sales support material
• Drive sales activity through campaigns
• Advertise internal vacancies
• Work with and report back to the leadership team to hit key business goals
• Lead training sessions for the sales team on marketing-related activities
• Working with the leadership team to produce internal presentations
• Liaise with external account managers
• Analyse performance of marketing budget and suggest edits
• Assist with IT and software issues
• Help cleanse and maintain the quality of our database within our CRM
• Contribute to the overall direction of the business

Desirable Skills/Experience:

• Experience using CRM platforms
• Experience using email automation software
• Experience editing content using WordPress
• Experience on graphic design platforms such as Canva
• Experience within the recruitment or sales industry
• Experience coaching and upskilling colleagues
• Marketing-related qualifications

Required Skills/Experience:

• A minimum of 1 years' experience within a marketing role
• Proven experience leading multi-channel marketing campaigns
• Ability to balance multiple projects at once effectively
• Proactive worker with confidence in their own abilities
• Ability to work 5 days per week from Norwich office (on-site)