Marketing Executive

Marketing Executive

£27,000 - £30,000 + Excellent Benefits

Hybrid

London

Leading membership association seeks a highly ambitious and talented marketing executive to join their fast growing team.

Our client delivers world-leading series of events, alongside an active research and policy agenda aimed at driving meaningful change and innovation.

­­­­Your Role

Reporting to the Membership Marketing Manager, you will be implementing member marketing campaigns to improve engagement and retention, and launch targeted campaigns to grow their vibrant community.

The ideal candidate for this role will demonstrate good initiative, be a strong communicator and have the ability to work well in a fast-paced environment.

Core responsibilities:

• Create compelling copy and content
• Design, deliver and analyse email marketing campaigns
• Deliver member engagement activities and events with support from the Membership Marketing Manager.
• Work with the Membership team to support and improve onboarding, renewals and retention activities.
• Produce data-driven reports on our marketing retention activities and work with the Membership Marketing Manager to identify new ways or initiatives to engage members, improve retention rates and ROI.
• Brief and manage the PPC campaigns with the appointed digital agency.
• Produce social assets in accordance with brand guidelines, and update design work using Canva.
• Plan and schedule membership related social media posts

Your Profile:

• Solid understanding of the core member marketing disciplines and their implementation

• Sound knowledge of digital marketing technologies including HTML, CMS, analytics, tracking, PPC and social media Commercial acumen Fluent in spoken and written English Passion for digital marketing

Lipton Media is a dynamic, proactive and progressive media recruitment agency solely dedicated to the media industry. We are leaders across media sales and creative opportunities. We cover: media sales, digital media sales, print sales, exhibition sales, event sales, conference sales, outdoor sales, radio sales, marketing, conference production and editorial jobs.

Our clients range from small start-up companies to FTSE 100 and 250 businesses. We work with people at every stage of their career from undergraduates looking for their first entry point into sales to senior managers and directors looking for their next challenge.