Marketing Executive

Marketing Executive

Inspire Resourcing are currently recruiting a Marketing Executive on behalf of a client in Chesterfield.

Key Responsibilities:

* Create engaging content for digital and print channels, including website copy, blogs, email campaigns, brochures, case studies and social media.

* Develop and manage a content calendar aligned with marketing objectives and product launches.

* Ensure all marketing communications reflect a consistent brand identity and tone of voice.

* Support the ongoing development and implementation of the company's brand strategy across international markets.

* Plan, coordinate and execute marketing campaigns to generate brand awareness and customer engagement.

* Produce photography, video and other multimedia content where appropriate, working with external agencies when required.

* Manage and grow the company's social media presence through engaging, relevant content.

* Monitor website content and collaborate on SEO initiatives to improve online visibility.

* Analyse campaign performance using marketing analytics, providing insights and recommendations for continuous improvement.

* Assist with the creation of product marketing materials, presentations and sales support literature.

* Support exhibitions, trade shows and industry events, including promotional materials and event marketing.

* Stay up to date with marketing trends, competitor activity and emerging digital marketing opportunities.

Requirements

* Previous experience in a marketing role, ideally within manufacturing, engineering or B2B industries.

* Excellent copywriting and content creation skills.

* Strong understanding of branding and brand consistency.

* Experience managing social media platforms for business.

* Knowledge of digital marketing, email marketing and SEO principles.

* Experience using Adobe Creative Suite, Canva or similar design software.

* Strong organisational skills with the ability to manage multiple projects simultaneously.

* Excellent communication and stakeholder management skills.

* A proactive, hands-on approach with plenty of initiative.

* Experience with photography, videography or video editing would be advantageous.

* Familiarity with CRM or email marketing platforms would also be beneficial.

Skills

Required Skills

* Digital Marketing

* SEO

* Analytics

* Content Marketing

* Social Media

* Campaign Management

Nice to Have

PPC

Email Marketing

CRO

Marketing Automation

Copywriting

Job Role: Marketing Executive

Location: Chesterfield, Derbyshire

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Only candidates based in UK and eligible to work in UK are allowed