Marketing Executive

Job Description

Certain Advantage are on the hunt for a Marketing Executive, for a fantastic career opportunity with a business in the insurance sector. This would suit a dynamic, experienced and highly motivated Marketing Executive to join their growing team.

Working across the Group, collaborating with many in a exciting and diverse role. The role will be responsible for developing and executing various multi-channel marketing initiatives and campaigns for both B2B and B2C for lead gen and retention. The role will also involved brand awareness through creative of thought leadership content.

This will be predominately home based role however some travel to different sites in Warrington and the South will be required during the role.

What you will do:
Develop and execute segmented marketing campaigns through the marketing automation system across multiple channels, monitoring and analysing campaign performance and reporting on outcomes
Creation of content across various channels such as blogs, infographics, newsletters, website that is SEO optimised
Work with commercial teams and graphic designer to update and produce sales enablement materials (flyers, brochures, case studies etc)
Manage multiple social media accounts through the creation and scheduling of posts
In conjunction with the broader marketing team, monitor and maintain the company website
Management of agencies for graphic design, paid media and SEO support
Marketing Surveys
Events support
Market and competitor research

What you will bring:
Marketing experience, ideally in the general insurance / financial

services/Compliance

industry
Strong creative copywriting and proofreading skills
Practical experience with email and marketing automation software
In-depth understanding of digital and social media marketing (LinkedIn, X, Facebook, Instagram)
Data driven with analytical mindset
Proficient in MS Word, PowerPoint, Excel
Experience of working with WordPress preferential
Experience with Canva desirable to support social media management and other small design projects

What's on offer:
25 days annual leave + bank holidays
Standard hours are 35 per week, 9-5 with 1 hour lunch break
Long Service Incentive Scheme
6% employer pension contribution
Annual discretionary bonus
Health Cash Plan
Eye Care Scheme
Refer a Friend and various other incentive schemes
Group Life Assurance Scheme
Group Income Protection
Employee Assistance Programme
Private Medical Insurance

Please use the apply button to submit your CV and be considered for this vacancy. Interviews will be planned during June.