Marketing Manager

At CDW, we make it happen, together. Trust, connection, and commitment are at the heart of how we work together to deliver for our customers. It’s why we’re coworkers, not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we’re headed. We’re proud to share our story and Make Amazing Happen at CDW.

Role Overview

The Marketing Manager is responsible for developing and executing comprehensive marketing strategies for a portfolio of key partners. This role requires a blend of strategic thinking and tactical execution to drive impactful campaigns that deliver measurable business outcomes. The ideal candidate will have a deep understanding of the IT channel, excellent stakeholder management skills, and the ability to manage multiple priorities in a fast-paced environment.

Key Responsibilities

• Partner Strategy: Develop and implement end-to-end marketing plans that align with business objectives and drive partner success.

• Budget Management: Pitch for partner funding, manage budgets, and ensure all marketing activity is compliant for funding claims.

• Campaign Management: Lead all stages of campaign execution, including planning, content creation, stakeholder collaboration, and post-campaign analysis.

• Lead Generation: Build a robust pipeline of marketing activity to generate qualified leads and support sales growth.

• Performance Analysis: Measure and analyse the effectiveness of marketing campaigns, providing insights to optimise future performance.

• Compliance and Reporting: Ensure full compliance with partner marketing guidelines and manage timely, accurate submission of funding claims.

• Relationship Management: Build and maintain strong relationships with internal teams, partners, and suppliers, acting as a key marketing advisor.

• Agency Coordination: Manage relationships with external agencies to deliver high-quality, impactful campaigns.

Required Skills and Experience

• Minimum 3-5 years of experience in marketing, ideally within the IT channel or a similar B2B environment.

• Proven track record in developing and executing multi-channel marketing strategies.

• Strong project management skills with the ability to handle multiple priorities and meet tight deadlines.

• Financially literate with experience managing budgets and ROI-driven campaigns.

• Proficiency in digital marketing, events management, and content creation.

• Advanced skills in Microsoft Office (Word, Excel, PowerPoint, Teams, SharePoint).

• Excellent interpersonal and communication skills, with the ability to influence and engage a wide range of stakeholders.

• Experience with CRM and marketing automation platforms (e.g., HubSpot) is a plus.

• Strategic thinker with a proactive, results-oriented mindset

We make technology work so people can do great things.     

CDW is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers in the United States, the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together, we unite. Together, we win. Together, we thrive.

CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law.