Marketing Manager | Independent Trade Publisher | London | Permanent (Full or Part time)
Are you a marketer looking for a role where you can shape campaigns, grow audiences and make a measurable impact across multiple marketing channels? Read on if you're looking for a varied position with plenty of autonomy and creative input.
Our partner: Our partner is an established independent publishing business with a reputation for creating engaging content for a broad audience. With a strong presence in both the UK and international markets, adult and children’s titles, they combine creativity with commercial thinking and continue to evolve their digital channels to reach readers in new and effective ways.
The role could be shaped to accommodate a 3 -5 day working week for the right person.
Responsibilities: Developing and executing digital marketing activity that supports audience growth, engagement and sales.
- Manage marketing campaigns from start to finish, including paid social media campaigns across a variety of channels, monitor performance metrics
- Oversee the catalogue and some other marketing materials (outsourcing design where necessary)
- Grow and develop mailing lists and optimise automated email marketing campaigns, identifying opportunities to increase subscribers and improve engagement
- Work effectively with a variety of influencers, and help garner reviews and interest
- Manage website content, including creating and updating articles that attract visitors and support commercial objectives
- Advising on social media channels and creating some content
Experience and skills that will deliver success in this role: The right candidate is a proactive and commercially minded marketer who has a proven track record of delivering successful campaigns across email, web and social channels, within book publishing. They will enjoy balancing creativity with data analysis and be confident managing multiple projects at once.
Essential
- Previous experience of running book marketing campaigns, ideally across both adult non -fiction and/or children’s titles, including digital advertising and working with influencers
- Previous experience with email marketing (Brevo), updating the website (Wordpress), garnering online reviews, and e -book promotion
- Strong copywriting and content editing skills, with the ability to write engaging marketing communications
- Understanding of SEO principles and content optimisation
- Experience of managing social media accounts
Desirable
- Knowledge and experience of author care and event management (or willingness to learn)
- Strong analytical skills with experience measuring campaign performance and using insights to improve results
The opportunity: This is an opportunity to grow your current marketing skills and take ownership of a broad marketing remit within a creative and established organisation. The role offers a genuine mix of strategy and hands -on delivery, making it ideal for someone who enjoys seeing the direct impact of their work. You'll have the chance to influence audience growth, shape digital communications and contribute to exciting marketing projects across multiple channels.
What’s on offer:
Salary: £35 -40k, DOE
Working pattern: London (Hybrid) - 3 days in office
Applications: Via the button below.
If applying via email, please use the following as the subject line: Marketing Manager | JobID: ZR_363_JOB
Don't delay in applying if this is the job for you! We're not working to a fixed closing date, so we're keen to hear from you as soon as possible.
We understand what it's like when you don't get a response to your application. Although we work hard to acknowledge everybody, many of our roles have a large number of applicants and we can't always respond to all of you.
At Wonderful, we are dedicated to promoting diversity in all its forms. We are committed to creating an inclusive and equitable environment that promotes equal opportunities for wonderful people. We actively encourage candidates from under -represented groups to apply and warmly welcome all individuals with exceptional abilities, irrespective of their background.
Find out more about Wonderful:
Salary :
Your email job alert is now active!