Marketing Manager

Job Description

Overview
‍ A great opportunity has come up in the Richmond area for an experienced Marketing Manager to develop and implement marketing strategy for a growing international software distribution and training consultancy. This is a varied, busy and exciting role, with a particular focus on campaign management and social strategy.
Responsibilities‍ ‍
Organising and implementing conferences and marketing events
Using email campaigns, SEO, PPC, social channels and partnerships to promote solutions
Developing the business’ content strategy using Magento and collaborating with team and partners to deliver results
Analysing website and campaign performance on an ongoing basis, translating data into recommendations and plans
Coordinating with Regional Sales Managers to best meet their goals and targets
Partnering with strategic contacts and organisations in each region, sponsoring core events
Identifying opportunities for improvement with tools such as Google Analytics
Manage ongoing website development – creating briefs with senior partners and project managing external resources
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Requirements‍ ‍
Proven Marketing Campaign experience, within a fast-paced SME or agency environment
Experience of managing websites, ideally using WordPress
Accurate analytical skills and ability to summarise data and information clearly
Any experience using Pardot and with funnel marketing would be ideal
Excellent communication and organisation skills with the ability to multitask
Happy to work in an on-site collaborative team environment