Marketing Manager - Digital & Growth

Optime is an award-winning recruitment company specialising in aviation staffing. Since launching in 2016 we’ve placed over 10,000 staff across major UK airports, supporting airlines, ground handlers and airport operators with reliable, high-volume workforce solutions.

Optime has been featured in the Recruiter Hot 100 for three consecutive years (2023, 2024 and 2025), recognising the company as one of the UK’s top performing recruitment businesses.

We’re on the lookout for a new Marketing Manager to own and deliver Optime’s marketing activity and help drive our next stage of growth.

This is a hands-on role in a founder-led business where ideas move quickly and marketing plays an important role in attracting clients and candidates.

What we offer

• A central role in a growing company with ambitious plans
• The opportunity to shape and own marketing at Optime
• Salary of £50,000–£60,000 depending on experience
• Hybrid working (minimum four days per week in our Crawley office)

What you’ll focus on

• SEO & Website Growth
  Own and continuously improve the Optime website to strengthen search visibility, improve content structure and support lead generation.
  
• Marketing Campaigns
  Plan and deliver marketing campaigns that support our commercial team and promote Optime’s services within the aviation sector.
  
• Social Media & Content
  Manage and develop Optime’s presence on LinkedIn and other relevant platforms, creating engaging content that highlights our expertise within airport operations and workforce solutions.
  
• Modern Marketing Tools & AI
  Use modern marketing tools, including AI platforms, to improve productivity, accelerate content creation and test new ideas quickly.

What we’re looking for

This role suits someone who enjoys building and improving things themselves rather than directing a large team.

You’ll likely have:

• Experience running B2B marketing campaigns
• Strong understanding of SEO and website performance
• Excellent written communication and content creation skills
• Confidence using modern marketing tools and AI platforms
• A practical, hands-on mindset with the ability to turn ideas into action
• The ability to work independently and produce high-quality marketing output
• Experience in recruitment, workforce solutions or aviation would be beneficial but isn’t essential.

If you’re looking for a role where you can take real ownership of marketing and help shape the next stage of a growing business, we’d love to hear from you.

Submit your CV and tell us about a piece of marketing work you’re most proud of.