Marketing Manager - RG Live

What you'll do:

• Responsible for development and execution of marketing and promotional plans. Collaborates with the internal teams, stakeholders, agents, and wider marketing support teams (internal and external) to plan and oversee the marketing spend.


• Generate and adhere to marketing budget.  Book and account for all advertising and media ensuring funds are allocated correctly.   Prepare advertising settlements for each show.


• Work with our in-house Social Media team to create content for each show, managing accounts when required.  Develop ad copy; implement ad schedules to appeal to a specific demographic and target customer.


• Monitor international ticket sales and evaluate show performance market-by-market, making adjustments to meet marketing strategy in changing market or competitive conditions.


• Oversee publicity, advance press interviews, secure and coordinate artist availability for promotions and work with public relations agencies.


• Develop and pitch promotions to media outlets. Negotiate rates and contracts with various media outlets.


• Develop additional marketing opportunities to increase ticket sales when needed, participating in genre led and seasonal content capture days and on site asset gathering. Keep up with current marketing and social media trends to brainstorm new ideas and concepts for assets and promotions to market events.


• Work with marketing team to strategize new ways to market shows and reach the correct audience. Create graphics for ecards, banners, posters, social media post, radio station needs and e-mails.


• Reporting to the Head of Marketing you may be responsible for overseeing interns and assistants, along with other duties fundamental to the deptartment


• The role covers many international time zones and markets so will require flexibility in working methods and market knowledge

Who you are:

• Demonstrable experience in a previous marketing manager role at a live entertainments company 


• Experience with media buying


• Strong communication and organizational skills with evidence of fast passed, creative, flexible and multi-task-oriented working.


• Excellent attention to detail.


• Knowledge of social media and online marketing initiatives and strategies


• Proficient in Creative Suite and MS Office


• Knowledge of live entertainment industry preferred


• Passion for music & live events

What we give you:

• You join a vibrant global community with the opportunity to channel your passion every day 


• A modern office environment designed for you, empowering you to bring your best 


• Investment in your professional growth and development enabling you to thrive in our vibrant community 


• The space to accelerate progress, positively disrupt and create what happens next 


• We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives 


• We provide an excellent range of benefits like private medical cover, a generous pension scheme, life assurance, income protection, plus loads of music industry perks. 

Equal Opportunities

As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.

We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.

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Please note that applicants must be at least 18 years of age.