Marketing Operations Lead Content & B2B Communications

Lead the transformation of Canon's Integrated Printing & Services Group (IPSG) marketing communications function across Europe. As Marketing Operations Lead, you'll own the operating model behind integrated B2B campaigns—driving strategy, operational excellence, and cross-functional delivery at scale.

Rather than delivering communications yourself, you'll build and lead a high-performing content and campaign engine, defining processes, embedding best practice, and enabling seamless collaboration across a complex European matrix. If you're passionate about leading marketing transformation, optimising operations, and delivering commercial impact through integrated communications, we'd love to hear from you.

You'll lead a 13-person insourced marketing communications team, delivered through an embedded agency partner, overseeing content strategy, campaign planning, value propositions, audience insights, project delivery, localisation, and activation. Working closely with PR, Social, Digital, Paid Media, Web Publishing, and regional marketing teams, you'll ensure marketing communications are aligned, scalable, and consistently executed across EMEA.

Based at Canon's European Headquarters, this is a highly visible leadership role combining marketing operations, stakeholder management, people leadership, and change transformation to shape the future of Canon's marketing communications capability.

£57,276–£68,185 (depending on experience), plus a 10% annual bonus and benefits.

• Own and continuously evolve Canon's end-to-end content operating model, delivering efficient, scalable workflows from briefing through to local market activation.
• Define and embed governance, processes, tools, SLAs, and best practices to enable high-quality B2B marketing communications across EMEA.
• Lead a 13-person embedded content team, driving performance through clear objectives, KPIs, resource planning, prioritisation, and continuous improvement.
• Act as the guardian of content quality, ensuring all communications are strategically aligned, consistent, and support IPSG business priorities.
• Own content governance and approval frameworks, managing risks relating to quality, prioritisation, resourcing, and delivery.
• Partner with PR, Social, Digital, Web Publishing, Localisation, Paid Media, and Marketing teams to deliver integrated, seamless campaigns across the region.
• Build strong relationships with senior stakeholders across EMEA, aligning priorities, managing demand, and championing the value of an integrated marketing communications function.
• Lead the embedded agency partnership, ensuring high-quality delivery, effective collaboration, and continuous capability improvement.
• Use performance data and insights to optimise operational efficiency, content effectiveness, stakeholder satisfaction, and adoption of new ways of working.
• Drive transformation and change initiatives that standardise, simplify, and enhance Canon's marketing communications operations across Europe.

• Proven leadership experience in content operations, integrated marketing, or marketing operations within a B2B or complex organisational environment.
• Strong track record managing insourced or agency‑embedded teams with multi‑disciplinary workflows. 
• Demonstrated ability to design and embed processes, governance, and operating models, not just deliver campaigns. 
• Experience leading teams across strategy, project management, and content development. 
• Confidence influencing senior stakeholders and managing competing priorities in a matrix organisation.
• Solid understanding of how PR, Social, Web, Paid Media, and Localisation fit into an integrated content life-cycle.
• Exceptional organisational, prioritisation, and change‑management capability. 
• Experience working in a large, international matrix organisation supporting multiple local markets. 
• Understanding of marketing technology, content management systems and workflow tools.  
• Background in B2B content strategy, technology, services or solutions-based marketing. 

Canon Core Behaviours

Drive for results
Focus on the Customer
Take ownership and accountability
Act as a team player
Shows courage and conviction
People orientated
Caring for self and others