MarTech Architect

MarTech Architect (Contract)
£600-£700 per day | Outside IR35
Initail 3 Months
Midlands (1 day a month)

REED Technology are working with a client who are seeking an experienced MarTech Architect to play a key role in shaping the future of customer engagement, personalisation and AI-enabled marketing capabilities within a large-scale consumer-facing environment.

This is an opportunity to work at the intersection of marketing, data, technology and customer experience, helping define and deliver solutions that enable smarter, more personalised customer interactions across multiple channels.

Key responsibilities

Defining architecture solutions across Marketing Technology ecosystems
Evaluating existing customer engagement, marketing and data platforms
Supporting technology assessments, vendor evaluations and RFP processes
Designing future-state solutions focused on customer personalisation and automation
Identifying opportunities to leverage AI across marketing operations and customer engagement journeys
Working closely with stakeholders across Technology, Product, Data and Marketing functions
Producing architecture artefacts, solution designs and technology roadmaps
Supporting delivery teams through implementation and adoptionSkills and Experinece

Essential

Proven experience as a MarTech Architect, Solution Architect or Digital Architect
Strong understanding of Marketing Technology ecosystems
Experience with CRM, Customer Data Platforms (CDP), customer engagement or personalisation platforms
Experience leading or contributing to vendor selection and RFP activities
Strong stakeholder management and communication skills
Ability to operate across architecture strategy, roadmap definition and delivery
Experience working within complex digital transformation programmesDesirable

Exposure to one or more of the following:

Salesforce Marketing Cloud
Adobe Experience Cloud
Braze
Bloomreach
Treasure Data (AI)
Hightouch
Loyalty platforms
Customer journey orchestration solutions
Decisioning engines
AI-enabled marketing platforms
Customer data and personalisation technologiesSuitable Candidates Will Be Able To Demonstrate

Architecture ownership across MarTech or customer engagement solutions
Customer data strategy and architecture experience
Personalisation and customer journey design capabilities
Vendor evaluation and technology selection expertise
Strong business-facing consultancy skills
The ability to move comfortably between strategic planning and hands-on delivery supportIf you've helped organisations modernise their marketing technology capabilities and create more intelligent, data-driven customer
Only candidates based in UK and eligible to work in UK are allowed