Paid Search Manager

About Search at Assembly

We are defining a new standard for the search industry. Through innovative operating models, proprietary technology, and amazing talent, our formula enables us to get the most from AI-powered search campaigns for our clients. Our team of 70 specialists (across Europe and India) ensures that we are at the forefront of what’s possible. We are growing and building a team of diverse paid search professionals for the future—people who challenge the status quo and strive for continuous excellence in everything they do.

The Role

As a Paid Search Manager, you will work closely with your team to manage the performance of paid search campaigns for your clients. You’ll act as a specialist in executing AI-powered search practices, applying these across your portfolio to drive strong results.

With your strong platform knowledge, you’ll confidently navigate client and partner relationships, ensuring your team consistently delivers against key areas—operations, innovation, media planning, performance optimisation, and insightful reporting and analysis.

You will be the guiding force for a team of Senior and Account Executives, overseeing their work while actively supporting their development. You’ll be a key point of contact for both your team and your clients. Working alongside your Team Lead, you’ll help shape strategy and ensure your team delivers performance that meets and exceeds client business objectives.

How success is measured

Success in this role comes from maintaining high standards across both performance and people. This includes:

• Ensuring no account errors and maintaining consistent account monitoring
• Driving improved performance and business growth for clients
• Delivering projects on time and communicating effectively throughout
• Building strong client relationships and receiving positive feedback
• Supporting the growth and development of junior team members, helping them achieve their objectives

Ultimately, your ability to deliver strong results while developing those around you will be key to your success in this role.

Client Management 

• Manage workflows effectively to meet SLAs, delivering high-quality work on time
• Turn client briefs into strong paid search responses, contributing to strategy and securing sign-off
• Build and maintain strong partnerships with clients, media owners, and tech partners
• Confidently lead sections of client meetings and presentations
• Use data and insights to continuously refine strategy and drive performance
• Take full ownership of outputs (yours and your team’s), consistently delivering on expectations
• Bring energy, initiative, and a solutions-focused mindset to client work

Team Leadership & Processes

• Lead, motivate, and support your team to deliver best-in-class paid search campaigns
• Review team output, ensuring quality control and providing constructive feedback
• Leverage available technology to drive performance and efficiency
• Monitor accounts daily to maintain accuracy, manage risk, and prevent issues before they arise
• Oversee budget management across platforms such as Google Ads and Microsoft Ads
• Support the development of junior team members through ongoing feedback and coaching
• Champion inclusive, agile ways of working across distributed teams
• Ensure full adherence to agency processes, including financial and operational workflows

Agency Collaboration

• Actively contribute to the wider search team through meetings, training, and knowledge sharing
• Use data to uncover insights that fuel client growth and campaign optimisation
• Collaborate with cross-functional teams to deliver integrated projects
• Support the training and upskilling of team members

• Consistently delivers high-quality work on time, without over-promising
• Proactive, data-driven self-starter with a passion for digital marketing
• Strong paid search expertise with up-to-date certifications
• Highly organised, with excellent project management and multitasking skills
• Exceptional attention to detail and operational accuracy
• Confident in deriving actionable insights, focusing on causation over correlation
• Strong ownership of reporting and forecasting, with focus on accuracy and financial accountability
• Proven experience managing large, multi-market search accounts and budgets
• Clear, confident communicator with the ability to present performance to clients
• Advanced knowledge of paid search platforms and tools (e.g. GA, GMP, SA360, Adobe)
• Proactive problem-solver, able to identify and prevent issues early