Job Description - Partner Marketing Manager
Job Description
Create and execute partner marketing programs for SHOPLINE EMEA to drive leads and awareness from tech and agency partners.
Act as an interface between partner managers and marketing teams to define and deliver objectives above.
Maintain positive and productive relationships with identified key partners.
Work with partner managers to create quarterly plans that meet objectives of awareness in the partner ecosystem and lead generation through partners for SHOPLINE
Actively engage with all partners on a regular basis to define and drive regular engagement plans across marketing channels like events, content, email marketing, campaigns etc.
Align and work with the marketing team to develop partner related collaterals and GTM materials like landing pages, emails, white papers etc.
Review and maintain partner presence on SHOPLINE assets like blogs, social media, website etc.
Work with events marketing to plan and execute events roadmap with partners.
Regularly report and analyze the impact of partner marketing to business objectives and ROI (leads and SQLs) and execute learnings for future planning.
Requirements:
Understanding and experience of channel and technology partner marketing.
Strong content writing skills.
Strong understanding of social media and digital marketing.
Understanding of reading and analyzing marketing performance reports.
Experience of working and building B2B SaaS marketing programs.
3-4 years of working experience in marketing
Founded in 2013, SHOPLINE is one of Asia’s largest and fastest growing commerce Software-as-a-service and solution providers. The SHOPLINE platform offers a rich ecosystem of technologies, resources and partners that empowers merchants to succeed. Merchants leverage SHOPLINE’s omnichannel solutions for e-commerce, social commerce and point-of-sales to sell their products and services around the world.
SHOPLINE is headquartered in Singapore with about 2,000 employees operating globally.
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