Performance Marketing Lead

On-site | Full-time
London, England, United Kingdom
£35k base, £40–60k OTE + Equity (we want the top 0.1% and reward accordingly)

Energy is humanity’s most valuable resource. NOVA is building the software backbone that will power the installation, optimisation, and scaling of the clean-energy transition.

We’re looking for a Performance Marketing Lead to take full ownership of NOVA’s customer acquisition performance.
This is a high-accountability role. You will manage budget directly, optimise performance rigorously, and materially improve acquisition efficiency.

What You’ll Do

• Own acquisition performance end-to-end
• Allocate and optimise marketing budget
• Improve CAC and conversion rates
• Run structured performance experiments
• Identify and fix funnel inefficiencies
• Build clear performance reporting

Must-Haves

• Direct experience managing acquisition budgets incl. Meta and Google
• Proven improvements in CPA and CTR
• Strong quantitative ability
• High pace of execution
• Commercial judgement

Nice to Haves

• Experience in high-growth tech environments
• Experience in renewables, energy or home improvements
• STEM or technical background