Born in 1971, the roots of Mulberry are in Somerset, England. For more than fifty years, Mulberry has been a British lifestyle brand, internationally acclaimed for quality and design capturing the Mulberry Spirit.

Sustainability has been part of the Mulberry ethos since the brand's inception, in recognition of our purpose-driven approach, in 2024 we proudly achieved B Corp Certification.

Today, we are a global brand, but our values remain the same; we are committed to improving our impact on people and the planet. To do this our people are honest, dynamic, and community spirited.

If these are values you share, we would love you to join our team.

The Role:

We are seeking a strategic and hands-on PR & Communications Manager to lead both internal and external communications while driving global brand visibility. This role will be responsible for managing PR agencies across key markets, shaping consistent messaging, and ensuring high-quality media coverage that aligns with business objectives.

The ideal candidate is a strong communicator with excellent organisational skills, experience in international PR coordination, and a data-driven mindset to monitor performance and optimise results.

Duties and Responsibilities:

PR & Media Relations

Develop and execute comprehensive PR strategies to enhance brand awareness globally

Oversee the creation and distribution of press packs and media alerts

Build and maintain strong relationships with journalists, media outlets, and industry stakeholders

Good knowledge of media landscape and keeps abreast of developments across media platforms and titles to inform the comms plan.

Good relationships with key journalists, media outlets, and industry stakeholders.

Manage and coordinate incoming media enquiries for brand spokespeople.

Agency Management

Lead and coordinate external PR agencies across global markets

Set clear objectives, KPIs, and deliverables for agency partners

Monitor agency performance and ensure alignment with global brand strategy

Manage budgets and ensure cost-effective delivery of PR activities, content & press toolboxes.

Collate and curate information for press materials, including press kits, fact sheets, and brand assets

Ensure all communications materials are accurate, consistent, and on-brand

Support product launches, campaigns, and events with high-quality PR collateral

Internal Communications

Support on the development and delivery of internal communications strategies to ensure alignment across teams and channels.

Support on the creation of engaging internal content including announcements, updates, and leadership messaging

Partner with senior stakeholders to maintain clear and consistent communication throughout the organisation

Market Coordination

Collaborate with regional teams to adapt global messaging for local markets

Ensure consistency in brand voice while accommodating cultural and market specific nuances

Support market-specific campaigns and PR initiatives

Reporting & Analysis

Produce regular reports to track PR performance, media coverage, and campaign objectiveness

Monitor quality and reach of media placements globally

Analyse data and insights to optimise PR strategies and demonstrate ROI

Provide actionable recommendations to improve brand visibility and positioning

Culture:

Embrace and demonstrate the Mulberry values and behaviours: honesty, dynamism, and a community-oriented spirit.

Support Mulberry to deliver an inclusive culture, through behaving in a way that is open-minded and respectful towards others, and understanding that your views, opinions, and experiences may not always be shared by your colleagues.

Act as an ambassador for Mulberry and communicate positively about the brand.

Sustainability:

As a certified B Corp, we are committed to using business as a force for good. You’ll be encouraged to incorporate environmentally and socially responsible practices into your work, supporting our Made to Last strategy across Climate, Circularity, and Community.

Help foster a culture where diversity is celebrated and every individual feels valued, respected, and included. Champion equity, empathy, and understanding in all interactions - internally and externally.

Skills & Experience Required:

Proven experience in PR and communications

Experience managing agencies and working across multiple international markets

Strong media relations and storytelling skills

Excellent written and verbal communication abilities

Highly organised with strong project management skills

Ability to analyse data and translate insights into actionable strategies

Experience working in a fast-paced, global environment

Key Attributes

Strategic thinker with a proactive mindset

Collaborative and able to influence stakeholders at all levels

Detail-oriented with a commitment to quality

Adaptable and comfortable managing multiple priorities

Mulberry is an equal opportunities employer and we are passionate about hiring and developing the best talent. All hiring decisions are made only on the basis of qualifications, skills or experience and as they relate to the particular role. If you need us to make any adjustments to our application or interview processes to enable you to be at your best, please email us at [email protected].

PR and Communications Manager

Job Description - PR and Communications Manager

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