PR Manager

About Us.

Step into a high-impact, AI-first role working directly with senior leadership, shaping how we show up as a business

This is not a traditional PR role.

This is an opportunity to step into something bigger, faster and more visible — where you’ll use AI to create, scale and shape how Epos Now shows up globally 🌍

You’ll work directly with the CEO and COO, own key channels, and turn ideas into real output at speed ⚡

What you’ll be doing

• Build an AI agent (and then a team of agents) to support PR, content and execution 🤖


• Turn strategy into consistent media, content and distribution


• Create press releases, commentary and thought leadership using AI ✍️


• Support CEO and senior leaders with personal brand and media presence


• Turn merchant stories into real business outcomes (revenue, cost, efficiency) 📈


• Manage partner relationships and support joint campaigns


• Own PR and branding Slack channels 💬


• Manage PR calendar, coverage tracking and performance


• Support crisis communications and key announcements

This role is about execution and output — moving quickly and getting things done.

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Public Relations & Brand Management

• Own and execute Epos Now’s public relations strategy.


• Define and maintain the company’s tone of voice and ensure all communications reflect our brand values.


• Create and manage a press release calendar for significant business events (e.g., product launches, customer case studies, appointments, CSR initiatives, investment or IPO announcements).


• Engage stakeholders and lead copywriting and design efforts as required.

Media Outreach & Engagement

• Build and maintain relationships with journalists, trade publications, and media outlets globally to increase brand awareness.


• Proactively identify speaking engagements, panels, and media appearances for key spokespeople (CEO, COO, CPO).


• Ensure all press releases and content have follow-backlinks and are SEO compliant.

Newsjacking & Thought Leadership

• Monitor breaking news relevant to our customers and sector, creating timely responses and thought leadership content.


• Coordinate with internal stakeholders to ensure alignment on public statements.

Case Studies & Awards

• Deliver at least one customer case study per quarter with video and photography, ensuring high-traffic pages are leveraged.


• Maintain an annual awards calendar; submit entries and manage award participation to maximise exposure.


• Amplify award wins across internal and external channels.

Hero of the High Street Report

• Create quarterly data analysis reports highlighting key market trends for retail and hospitality sectors.


• Ensure reports are published on a dedicated landing page and used as PR content across channels.

Event Management & Influencers

• Develop a repeatable trade show calendar, managing logistics, ROI reporting, and lead capture.


• Host webinars, panels, or customer events with strategic partners to enhance visibility.


• Explore influencer opportunities to promote Epos Now products and services.

General PR Duties

• Serve as first point of contact for inbound media enquiries and crisis management.


• Deliver monthly PR reports including engagement, media coverage, backlinks, and lead generation.


• Ensure internal teams are informed and engaged with published content.

Skills & Experience

• Proven experience in PR, communications, or copywriting, ideally in tech, retail, hospitality, or SME sectors.


• Strong media relations and journalist engagement experience.


• Exceptional writing and editing skills with attention to brand tone and voice.


• Experience in event management, awards submissions, and influencer collaboration.


• Understanding of SEO best practices, content amplification, and digital PR.


• Ability to work autonomously, prioritise tasks, and meet deadlines in a fast-paced environment.

Personal Attributes

• Creative and proactive thinker with a “can-do” attitude.


• Highly organised with strong project management skills.


• Passionate about SMEs and supporting their growth.


• Comfortable representing Epos Now externally and in the media spotlight.