Product Marketing Manager, AI

Product Marketing Manager, AI

Prolific

Prolific is not just another player in the AI space – we are the architects of the human data infrastructure that's reshaping the landscape of AI development. In a world where foundational AI technologies are increasingly commoditized, it's the quality and diversity of human-generated data that truly differentiates products and models.

The role

Are you ready to accelerate growth within our existing customer base? Prolific is on the lookout for a Product Marketing Manager to own feature releases, define packaging and positioning, and drive revenue expansion by equipping our teams with the tools they need to unlock new opportunities.

This role will involve working closely with our sales, customer success, and product teams to develop compelling expansion materials, implement targeted educational programs, and build strategic initiatives that drive deeper customer penetration. You will have direct revenue impact by creating enablement resources and designing engagement strategies that help customers realise additional value across their organisations

What you’ll be doing in the role 

• Develop comprehensive sales enablement materials including RFP response decks, battlecards, and competitive positioning assets to help our teams win expansion opportunities


• Lead product and new feature launches for AI vertical, collaborating with product, marketing and sales to ensure consistent positioning and messaging, internal readiness, and external rollout to target audiences


• Partner with Sales and Customer Success on account-specific expansion strategies to navigate expansion from existing to new teams within existing clients 


• Collaborate with demand generation to implement brand awareness and retargeting campaigns that keep Prolific top of mind with key accounts


• Produce compelling case studies and cross-department success stories that demonstrate quantifiable impact for similar organizations


• Work with cross-functional teams on joint account planning, product messaging, and consistent customer experiences from acquisition through expansion

What you’ll bring to the role

• At least 3 years of experience in product marketing, customer marketing, or sales enablement roles


• Worked within highly technical AI/ML or SaaS products


• Experience creating compelling sales materials to enterprise clients


• Strong written/presentation skills with the ability to deliver engaging educational sessions


• Excellent collaborative skills with experience partnering across sales, CS, and product


• Commercial mindset with track-record of impacting revenue


• Ability to work effectively in a hybrid environment


• Comfortable working with AI and automation platforms to scale your impact and efficiency.

Why Prolific is a great place to work

We've built a unique platform that connects researchers and companies with a global pool of participants, enabling the collection of high-quality, ethically sourced human behavioral data and feedback. This data is the cornerstone of developing more accurate, nuanced, and aligned AI systems.

We believe that the next leap in AI capabilities won't come solely from scaling existing models but from integrating diverse human perspectives and behaviors into AI development. By providing this crucial human data infrastructure, Prolific is positioning itself at the forefront of the next wave of AI innovation—one that reflects the breadth and the best of humanity.

Working for us will place you at the forefront of AI innovation, providing access to our unique human data platform and opportunities for groundbreaking research. Join us to enjoy a competitive salary, benefits, and remote working within our impactful, mission-driven culture.

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By submitting your application, you agree that Prolific may collect your personal data for recruiting and global organization planning. Prolific's Candidate Privacy Notice explains what personal information Prolific may process, where Prolific may process your personal information, its purposes for processing your personal information, and the rights you can exercise over Prolific use of your personal information.