Public Relations Communications Specialist

Job Description

Are you interested in being the first Content/Marketing hire in a FinTech?

They empower asset managers, private equity firms, insurance companies, and executive boards across the globe to solve their trickiest problems. They aim to support them in taking away unconscious bias when making

investment/business

decisions, using behavioural science and advanced analytics.

Role:
The Content & PR Manager will be responsible for developing and implementing their comprehensive content and Public Relations strategy, including both online and print publications, aiming to increase our brand's visibility and online presence. This role requires a blend of financial markets literacy, writing skills, and creative thinking to optimize our marketing strategy for the asset management industry.

Responsibilities:
Research and organise sources of information, both internal and external aiming to expand their internal knowledge library to support the publication of thought leadership pieces across the financial and tech-related fields.
Harness the expertise of industry-leading professionals to craft compelling, insightful content that resonates with their audience and establishes our brand as a market leader.
Writing well-researched and keyword-driven content to boost organic traffic to the company’s website and social accounts, targeting audiences in the financial space.
Create, execute, and refine SEO strategies based on company goals, market trends, and search engine algorithms.
Use analytics tools to track, analyse, and report on content performance, making data-driven decisions to drive continuous improvement.

Skills:
Proven experience as a content writer, copywriter, or similar role
Bachelor's degree in Financial Journalism, English, Marketing, or related field.
Experience in content writing and editing, with a track record of publishing well-received articles for the financial industry.
Exceptional written communication skills, with an ability to translate complex topics into digestible pieces for informed audiences.
Experience working with various financial press institutions and a good network of journalists to leverage.
Experience with SEO, and managing socials (LinkedIn, Twitter, etc.) highly desired.

If this role sounds interesting, please get in touch!