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Regional Sales Manager

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Job Description - Regional Sales Manager

Our client is seeking a dynamic Regional Sales Manager to lead sales strategy and growth across the South of England. This role combines direct sales, partner management, and team leadership to build a strong regional presence.

You will drive channel development, support client acquisition, and grow both residential and commercial solar opportunities.

  • £35,000 - £45,000 salary (DOE)
  • Commission
  • Annual bonus (performance-based)
  • Company car and allowance
  • Flexible working
  • Opportunities to progress

Job Description:

  • Define and execute a comprehensive sales strategy for the South of England.
  • Establish and manage third-party sales networks, including local representatives, brokers, and affiliate partners.
  • Pinpoint key markets and regions with strong potential for solar energy adoption.
  • Hire, onboard, and lead a high-performing in-house sales team.
  • Deliver ongoing coaching, regular performance evaluations, and day-to-day support.
  • Develop clear sales targets and incentive programs aligned with company growth objectives.
  • Conduct on-site visits to residential and commercial properties to assess client needs.
  • Deliver compelling presentations.
  • Build and maintain strong relationships with potential high-value commercial clients.
  • Manage the end-to-end sales process from lead generation to contract closure.
  • Work cross-functionally with marketing, operations, and technical teams to ensure a seamless customer experience.
  • Utilise CRM tools to monitor leads, team activities, and sales performance.
  • Ensure all regional sales reps are well-versed in current solar incentives and technical capabilities.
  • Stay informed on evolving government incentives, regulatory updates, and advancements in solar technology.
  • Identify and pursue commercial and residential developments within the region that are ideal for solar integration

Person Specification:

  • Proven track record in a senior sales role at a regional or national level, preferably within the renewable energy or construction industries.
  • Demonstrated ability to independently develop and implement effective sales strategies.
  • Strong leadership skills with experience managing and motivating high-performing teams.
  • Degree in Business, Marketing, Environmental Science, or a related field — or equivalent professional experience.
  • Exceptional communication and interpersonal skills, with the confidence to engage both residential and commercial clients.
  • Highly organised and proactive, with strong attention to detail and a solutions-focused mindset.
  • Quick to adapt and thrive in dynamic, fast-paced environments with a clear sense of purpose.
  • Technically proficient with CRM systems (e.g., HubSpot, Salesforce) and Microsoft Office applications.
  • Deep interest in renewable energy and a passion for helping clients make the transition to sustainable solutions.
  • Full UK driving licence with flexibility to travel throughout the South of England as needed.

Refer a friend and earn £100! If you have a friend who is also searching for a new opportunity in the local area, recommend Optima and if we place them (providing they complete their 3-month probation period), you will receive a £100 retail voucher of your choice!

Please note that if you have not been contacted within 5 working days, then unfortunately on this occasion your CV has not been shortlisted.

By applying for this vacancy, you accept Optima Recruitment Limited’s Privacy and GDPR Policy which can be found on our website and therefore gives us consent to contact you.

Optima Recruitment Limited are acting as a recruitment agency in relation to this vacancy and are an equal opportunities employer.

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