Strategic Planning Account Director 6 month FTC

About the Role:

We are looking for a confident and curious individual to join our passionate Strategic Planning team – a team which offers strategy and media planning services for a range of public sector clients including Met Police, NHSBT, FCA, MOJ, HMRC, Visit Britain, and GambleAware.

The Strategic Planning team are responsible for delivering best in class strategic thinking, audience insight, and overarching comms planning approach across the Paid, Owned, and Earned ecosystem.  We draw upon behavioural economics, creative thinking, and analytics to create recommendations to deliver on our clients’ outcomes.  Managing the clients day to day is a core aspect of our role.  This is an incredibly exciting team to be part of – bringing together art and science to really change society for the better. 

While we are a small independent unit, we work closely with the Strategy and Planning Teams within MGOMD and OmniGov, the specialist division created to handle UK Government media buying, handling all 80+ very different government departments.  Our role within this forum is to share great work, ideas, and support new business.

The role on offer will be working on Met Police primarily.  The major focus is on police officer recruitment campaigns – to attract people to join the workforce to be part of the Met’s efforts to change for the better – and campaigns designed to encourage people to be vigilant in crime hotspots.  You will also be involved in developing NHSBT’s Organ Donation campaigns – encouraging people to sign up to the organ register and to discuss their wishes with their families. 

The successful candidate’s primary tasks include:

• Developing strong client relationships rooted in trust and transparency, as the Met’s and NHSBT(Organs)’s primary point of contact for day to day matters.


• To lead to the development and delivery of effective, award-winning campaigns that align with client outcomes and agency goals.


• Managing a small team, providing guidance and mentorship while fostering a culture of creativity and collaboration. You must be able to identify and nurture their strengths, whilst helping them develop in all other areas imperative for strong strategic solutions.


• Working closely with our Centres of Excellence (especially Insight, Unite, Annalect) to identify opportunities to introduce them to clients to improve campaign outcomes and line of sight understanding.

About the Agency:

MG OMD was established in 1990 as a challenger media agency (Manning Gottlieb Media) that placed craft, trust and performance at the heart of media planning and buying. ​

Since joining Omnicom network’s OMG (Omnicom Media Group) in 1998, we have continued to retain our founding ethos of providing clients with bespoke approaches, unprecedented insight, specialism, security and transparency; helping our clients to use media to unlock their competitive advantage and deliver innovative, effective and award-winning work and campaigns that create difference that matters.​ 

MG OMD is the second-largest media agency in the UK. We are the most awarded media agency in both the history of the IPA Effectiveness Awards and Thinkbox’s TV Planning Awards and have this year been named as Agency of the Year in The Media Leader UK awards, Campaign Global awards and Campaign UK awards.  

With over 500 employees working across some of the UK’s leading brands including the John Lewis Partnership, Virgin Media O2, British Airways, Specsavers, HM Government, LNER, Sony Pictures and Age UK; it is our people who ultimately make the award-winning difference. ​ 

So, true to our ethos, we work hard at creating a spirit and atmosphere that inspires our people to be considerate, honest, and professional whilst also being stimulating, imaginative and inspirational.  ​​ 

We want people who are great to work with, fun to be with and who genuinely care; about each other, our clients, our media partners and doing great work. ​ 

In return, we provide an amazingly collaborative culture, where open communication and an unwavering commitment to diversity of thinking, diversity of background and diversity of skillsets runs through everything we do. All backed up by the highest standards of training, development and support in the industry; so much so, that we have attained IPA (Institute of Practitioners in Advertising) CPD Gold Accreditation for the 13th year running and maintained our CPD Platinum Accreditation for the 7th consecutive year, showcasing our commitment to continuous professional development. We were also featured in the Sunday Times Best Places to Work in both 2023 and 2024. Our being named is completely based on the opinions and perspectives of our employees which makes the accolade all that more special.  

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working.  Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at [email protected] to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.