Retail Marketing Manager

Retail Marketing Manager | Liverpool | Competitive Salary | High Growth Brand

Are you a creative, driven marketing professional with a passion for sports and retail? This is your chance to join a company that's all about creating impactful, memorable brand experiences. We're looking for a Retail Marketing Manager with fresh ideas and the skill to bring them to life. In this role, you'll elevate a dynamic brand by designing and delivering innovative campaigns that resonate with customers and engage wholesale partners.

Why You'll Love This Role…

As the new Retail Marketing Manager, you'll be the force behind powerful, results-driven campaigns that inspire customers, strengthen partnerships, and build brand loyalty across the wholesale network and stores. Here's what makes this role so exciting:

Key Responsibilities

• Drive Impactful Campaigns - Lead and execute creative, targeted marketing strategies that capture attention and increase sales. You'll oversee everything from concept to launch, creating campaigns that make a statement across wholesale and in-store.
• Collaborate & Innovate - Work closely with internal teams and wholesale partners to design eye-catching in-store displays and distinctive retail campaigns that engage customers.
• Know Your Market - Conduct in-depth market research, understand consumer behaviour, and stay ahead of trends and competitors to keep the brand strategies sharp.
• Deliver Memorable Launches - Plan and manage seasonal and new product launches, ensuring each campaign is communicated clearly and drives excitement in the market.
• Produce Compelling Content - Oversee the creation of high-quality marketing materials, including store signage, display assets, digital content, and promotional resources that align with the brand voice and vision.
• Excel in Digital Marketing - Drive both in-store and online traffic with well-crafted social media campaigns, email marketing, and digital strategies that enhance the brand's online presence.
• Optimise & Evolve - Analyse sales data, customer feedback, and campaign metrics to continuously refine the strategies, maximising effectiveness and impact.

What You'll Bring

• Proven Experience in Trade Marketing - A track record of success in a similar role, with strong insights into retail marketing and the ability to drive measurable results.
• Retail & Consumer Insight - You understand retail dynamics and consumer behaviour, using this knowledge to inform targeted and effective campaigns.
• Creative & Strategic Vision - An innovative approach to campaign creation, paired with strategic thinking that enhances brand visibility.
• Project Management Skills - Skilled at managing multiple priorities, meeting deadlines, and coordinating cross-functional efforts.
• Exceptional Communication - Strong communication and interpersonal skills make you an effective collaborator and a persuasive influence.
• Digital Savvy - Proficiency with social media, email marketing, and digital tools that help you deliver impactful, data-driven campaigns.
• Analytical Skills - Confidence in using analytics to drive performance improvements and campaign optimisation.

If you hold a degree in Marketing, Business, or direct industry experience, and bring a passion for sports and retail, we would love to hear from you.

Apply today to take the next great step in your marketing career!

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