Sales & Events Executive

Sales And Events Executive

Location: Bisham Abbey National Sports Centre, Marlow, SL7 1RR

Salary: £28,000 - £30,000per OTE (On-Target Earnings) based on a commission model.

Schedule: Contracted to 39 hours per week, working any 5 days out of 7. Flexible shift patterns operate Monday to Sunday, covering hours between 8:00am and midnight.

Ready to impact a better future?

As a Sales and Events Executive in our Bisham Abbey Leisure team, you’ll secure, manage and deliver a wide range of commercial, sporting and event bookings at Bisham Abbey National Sports Centre. You’ll play a key role in creating impactful solutions for customers while helping drive commercial growth and delivering excellent experiences from enquiry through to event completion.

Our work touches lives by bringing together sporting organisations, partners, businesses and communities in a venue that supports health, wellbeing and development. Through proactive sales, strong client relationships and exceptional event delivery, you’ll help create positive impact on communities while supporting the future success of one of the UK's leading sports facilities.

What you’ll do as a Sales And Events Executive

• Generate, manage and convert new business opportunities to maximise bookings and revenue.


• Build and maintain strong relationships with national governing bodies, partners, stakeholders and commercial clients.


• Manage the customer journey from initial enquiry through to post-event follow-up.


• Coordinate with operational and catering teams to ensure successful event delivery.


• Prepare proposals, maximise upselling opportunities and support account development.


• Maintain sales pipelines, event schedules, reporting requirements and administrative processes.

Does this sound like you?

• Experience in sales, events, hospitality or customer-focused environments.


• Strong communication and relationship-building skills with the confidence to engage with a range of stakeholders.


• Excellent organisational skills with the ability to manage multiple priorities and deadlines.


• Proficiency in IT systems and a good understanding of administrative and financial processes.


• A proactive, solutions-focused approach with a flexible attitude and commitment to great customer service.

What we offer

• Holidays: 20 days plus bank holidays

• Pension: Up to 6% contributory pension scheme 

• Training and development: Over 1,100 internal courses available, funding for qualifications and apprenticeships (including L3 Team Leader and L5 Operations Manager apprenticeships), mentoring opportunities, and a focus on internal progression 

• Health and wellbeing: Employee Assistance Programme, Bupa Anytime HealthLine, wellbeing app, 30% off at Serco-managed leisure centres, and 24/7 access to a virtual GP service 

• Discounts: Discounts across around 1,000 retailers, from food and clothing to days out, entertainment and travel 

• Charity: Paid volunteering day, tax-free charitable giving through Payroll Giving Scheme, donate your pennies from your monthly pay to the Serco People Fund Charity 

• Employee networks: Our networks support inclusion and connection by providing spaces for collaboration, learning, and belonging. They represent and empower all our colleagues including LGBTQIA+ employees, women, parents and carers, people with disabilities, veterans, and people from all cultural backgrounds. 

Vetting and checks:

As well as checking eligibility to work in the UK, you will also complete an Occupational Health Questionnaire to help us identify and provide any support you may need to undertake the role effectively.

Let’s impact a better future, together. Apply today.

A little bit about us:
At Serco, everyone plays a vital part in delivering essential public services that make a real difference. As a global team of 50,000 people across Defence, Transport, Justice, Immigration, Healthcare, Leisure and Citizen Services, we’re united by a shared purpose: to improve the services that communities rely on. Guided by our values of Trust, Care, Innovation and Pride, our people make meaningful impact, every single day.

Our inclusive recruitment commitment:
We prioritise your skills and potential. As a Disability Confident Leader, the Top Great British Employer of Veterans 2026, and a Gold Inclusive Employer Standard holder, we champion equal opportunities for all. We offer flexible and hybrid working where possible and make reasonable adjustments throughout recruitment and employment.

• Guaranteed Interview Scheme: Applicants with disabilities, veterans and people with convictions, who meet the minimum job criteria, are guaranteed an interview. Simply opt into the relevant scheme on the application form.


• Ban The Box: We also support fair access for those with unspent criminal convictions through our ‘Ban the Box’ pledge (some roles may have security exemptions).

For support with your application, please contact [email protected].

Let’s impact a better future, together. Apply today.