Sales Director

Sales Director

Location: Peterborough

Salary: £50,000 – £100,000 basic + Uncapped Performance Bonus + Executive Benefits

Hours: Monday to Friday, 8:30am – 5:30pm

Job Type: Permanent | Full-Time

Are you a Sales Director seeking your next challenge?

Do you have the drive and ability to push a company to even greater growth?

Can you develop a team to even greater success?

Ready to Lead the Next Stage of Growth?

This is more than a Sales Director role—This is an opportunity to shape the future of one of the UK's fastest-growing commercial finance brokerages.

We are searching for an ambitious, commercially driven sales leader who thrives in high-growth environments and knows how to build winning teams. If you have successfully scaled sales operations, inspired high-performing people, and have the vision to take a business from seven figures to eight figures, this is the role you.

Working directly alongside other Directors, you will take ownership of the entire sales function, driving revenue growth, developing exceptional Finance Brokers, and creating a high-performance culture where success is celebrated and ambition is rewarded.

If you are looking for a role where your ideas matter, your leadership makes a real impact, and your earning potential is uncapped, this is your opportunity.

The Role

As Sales Director, you will lead, inspire and develop a growing team of Finance Brokers, ensuring they consistently exceed targets while delivering exceptional customer service.

You will combine strategic leadership with hands-on coaching, implementing scalable sales processes, improving conversion rates, analysing performance, and driving continuous improvement across the business.

Key responsibilities include:

- Leading, motivating and developing a high-performing team of Finance Brokers.

- Creating a culture built on accountability, ambition, professionalism and success.

- Coaching through regular one-to-ones, pipeline reviews, call coaching and performance management.

- Driving revenue growth through effective sales strategy and performance analysis.

- Monitoring KPIs, forecasting and conversion rates to maximise productivity and profitability.

- Recruiting, onboarding and developing top sales talent.

- Building strong relationships with lenders, introducers and key stakeholders.

- Working closely with the Director to shape and deliver the company's long-term growth strategy.

The Ideal candidate

You will be an inspirational leader with the commercial mindset and experience to take an already successful business to the next level.

You must have:

- At least 5 years' experience as a Sales Director, Head of Sales, Commercial Director or similar senior sales leadership role.

- A proven track record of leading high-performing sales teams of 10+ people.

- Experience helping to scale a high-growth business, ideally from seven-figure to eight-figure turnover.

- Demonstrable success in increasing revenue, improving sales conversion and driving business performance.

- Strong commercial awareness and the ability to develop and execute successful sales strategies.

- Experience implementing KPIs, forecasting, sales processes and performance frameworks.

- The ability to thrive in a fast-paced, entrepreneurial environment where results matter.

Leading from the front, develop people, and is passionate about achieving exceptional results.

Benefits include: -

Outstanding leaders deserve outstanding rewards.

- Competitive basic salary of £50,000 – £100,000

- Uncapped performance bonus

- Executive benefits package, including a company vehicle

- Company pension

- 20 days annual leave plus bank holidays

- Ongoing executive leadership development

- Company events and incentive trips

- Free on-site parking

- The opportunity to build, influence and shape the future sales function

- A genuine seat at the table with direct input into the future growth of the business



This role is immediately available for the right person, therefore don't delay in sending your application to Jon Goodman or telephoning (phone number removed) quoting J10620.

Reflect Recruitment Group is acting as the Employment Business under the Employment Agencies Act 1973
Only candidates based in UK and eligible to work in UK are allowed