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Senior Data Analytics Manager, Applied Marketing Measurements

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Job Description - Senior Data Analytics Manager, Applied Marketing Measurements




We’re hiring a Senior Data Analytics Manager, Applied Marketing Measurements to lead the function that powers measurement, experimentation, and targeting across all of Bolt Marketing, from Performance and Brand to Lifecycle CRM. This role is your opportunity to shape how we drive measurable impact across 300+ markets and 100M+ users.




 



<strong>About us</strong>



With over 200 million customers in 50+ countries, Bolt is one of the fastest-growing tech companies in Europe and Africa. And it's all thanks to our people.


We believe in creating an inclusive environment where everyone is welcome, regardless of race, colour, religion, gender identity, sexual orientation, age, or disability.


Our ultimate goal is to make cities for people, not cars, and we need your help to achieve this mission!






<strong>About the role</strong>



You’ll lead a team of senior analytics experts responsible for developing the frameworks and tooling that enable Bolt’s marketing analytics and operational teams to make the best decisions every day, rom at-scale customer targeting to multi-million euro investments in advertising and branded campaigns. This is a global, cross-functional leadership role with high visibility and ownership. You’ll collaborate closely with leaders across Marketing, Product, and Data.







<strong>Main tasks and responsibilities:</strong>





  • Lead a team of 3–5 Senior/Lead Data Analysts covering Performance, Brand, and CRM Marketing domains.




  • Own strategy and implementation of frameworks for causal inference, segmentation, uplift modeling, experimentation, and other similar areas.




  • Drive the measurement roadmap with internal and external stakeholders (Directors to SVPs of Bolt departments).




  • Build internal tools and models that enable scalable personalization and accurate marketing measurement.




  • Partner with internal teams and external vendors (e.g. Google, Meta, Braze) to shape tooling and playbooks.




  • Ensure methodological excellence and operational efficiency across hundreds of campaigns and millions of communications.






 



<strong>About you:</strong>




  • 5+ years of experience in analytics, data science, or experimentation, ideally in a large tech environment.

  • MSc in Mathematics, Economics, Statistics, or other quantitative fields.

  • Strong hands-on skills in SQL and either Python or R; deep understanding of statistical inference methods.

  • Proven leadership experience managing technically strong analysts or data scientists.

  • Excellent verbal and written communication skills, English fluency.

  • Bonus if you have a PhD in quantitative field, research experience, or prior work experience with marketing or customer analytics.




Experience is great, but we also look for drive, intelligence, and integrity. So, even if you don’t tick every box, please consider applying if you feel you’re the kind of person described above!





<strong>Why you’ll love it here:</strong>




  • Play a direct role in shaping the future of mobility.

  • Impact millions of customers and partners in 600+ cities across 50+ countries.

  • Work in fast-moving autonomous teams with some of the smartest people in the world.

  • Accelerate your professional growth with unique career opportunities.

  • Get a rewarding salary and stock option package that lets you focus on doing your best work.

  • Enjoy the flexibility of working in a hybrid mode with a minimum of 2 days in the office each week to foster strong connections and teamwork.

  • Take care of your physical and mental health with our wellness perks.



*Some perks may differ depending on your location and role.


#LI-Hybrid


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