Senior Digital PR Executive

The Role:

We are looking for an outgoing, creative and dynamic Senior PR Consultant to work on our growing PR team and alongside the SEO team to help develop PR strategies to drive awareness and engagement to a wide range of clients.

You’ll work as part of a creative and hard-working PR team, to develop relationships with journalists and create and pitch compelling news flow and stories to key media. You’ll love to experiment with new ways of communicating stories, have a strong team work ethic and a burning desire to get brands talked about online.

You’ll work closely with the SEO team to strategically develop campaigns to sell in to relevant journalists, editors and bloggers to help increase visibility of client brands.

The right candidate will have creative flair, excellent communication and writing skills and be driven to integrate PR activity in the online world.

Our candidate will ideally have –

• A proactive, positive attitude and willingness to make things happen!


• Excellent research and writing skills for by-line articles and press releases.


• Strong experience writing for both B2B and B2C publications and longer articles (1,000 words+).


• Experience working on wider content marketing campaigns (outreaching visual assets and finding relevant news hooks) would be beneficial.


• A willingness to learn about AI search and how to increase client AI visibility through earned media (previous experience beneficial).


• Creative thinking and an ability to create unique stories and compelling campaign ideas that really stand out and attract coverage.


• Experience across various verticals with both larger brands and small businesses.


• Strong media knowledge and the ability to compile tailored, targeted media lists quickly.


• Excellent communication skills for outreach and pitching (over the phone, and in person).


• Be able to analyse a company, product, content piece or raw data to find a story and hook.


• Be full of ideas about how even the most seemingly boring of companies can get mainstream media coverage!


• Good knowledge of media trends and the ability to turn around reactive media commentary quickly.


• Great organisational and time-management skills.