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Senior Manager, Martech - Luxury Retail Brand
?? New Bond Street (2 days in-office) | ?? Up to £80,000 | ? 25 days holiday + AXA medical + pension
A global luxury lifestyle brand is making major investments in customer experience, data and technology - and they're looking for a Senior Manager, Martech to join the team at a pivotal point in their transformation.
The role
This is a standalone position sitting across four core insight and customer experience functions, giving you a wide scope to collaborate with CRM, Planning, Customer Insights, and Data Strategy teams. You'll be the go-to person for Martech - leading strategic projects across infrastructure, data management, segmentation, and campaign enablement.
Key projects include:
Supporting a major CDP migration to Zeta (from Salesforce) - mapping, testing, validating and improving customer data
Helping roll out a new clientelling platform to support personalised, VIP-level customer experiences
Evaluating and evolving the Martech stack - tools, workflows, integrations
Defining and monitoring KPIs for data quality, campaign success, and governance
Supporting CRM campaign migration and activation through the new CDP (which will also function as an ESP)
Collaborating closely with senior stakeholders across marketing, tech and data
Who they're looking for
4-5 years+ Martech experience, ideally in a retail or consumer-facing environment
Proven experience in CRM and Martech migrations (tools, platforms, data flows, testing, UAT etc.)
Strong stakeholder engagement skills - you'll work with marketing leads, tech teams, and exec-level stakeholders
Hands-on project management experience - you'll be mapping out what's going where, and why
A background across a variety of Martech tools - any mix is welcome, but CRM is a must
Exposure to clientelling platforms or luxury/high-spend customer journeys would be a bonus
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