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Job Title: Senior B2B Marketing Manager
Location: Altrincham – 3 days a week in office
Salary: £60,000 – £70,000 (DOE)
Industry: Financial Services / Fintech
Job Type: Full-Time | Permanent
An established financial services business is seeking a Senior B2B Marketing Manager to help lead its marketing transformation. With 500+ employees across the UK and Asia, the company provides responsible funding solutions for small and medium-sized businesses — prioritising customer experience, simplicity, and long-term relationships.
Backed by a new CMO, the business is rebuilding its marketing function. This role offers high visibility and the chance to shape strategic programmes from day one. It’s ideal for someone who thrives in a fast-paced, commercially driven environment and wants to make a real impact.
Key ResponsibilitiesDeliver multi-channel B2B marketing strategies targeting SME/SOHO audiences
Lead content strategy across web, blog, email, and thought leadership
Manage and scale affiliate and partner marketing programmes
Oversee the CMS and optimise website performance
Collaborate cross-functionally with sales and partnerships teams
Support ABM and customer lifecycle initiatives
Champion customer stories and brand voice
Essential:
Proven B2B marketing experience in content and campaign leadership
Strong written communication and editorial skills
Website/CMS management and performance optimisation experience
Familiarity with affiliate or partner marketing
Self-starter, commercially minded, and delivery-focused
Desirable:
Experience in fintech, financial services, or B2B SaaS
Exposure to ABM or lifecycle marketing
Comfortable in a scale-up or transformation setting
Salary: £60,000 – £70,000 DOE
Hybrid working (3 days onsite)
High-impact, strategic role with leadership exposure
Opportunity to help build a modern B2B marketing function
Collaborative, mission-led culture focused on customer success
Send your CV
Contact:
Max Tullis-Turner
Practice Lead, Digital | Blue Pelican
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