Senior Web Trading & Merchandising Manager

Senior Web Trading & Merchandising Manager (12 Month Mat Cover)

(Hybrid - 3 days office / 2 days WFH) £60-65k + Benefits

Zachary Daniels are proud to be partnering with a leading UK retail brand to recruit a Senior Web Trading & Merchandising Manager.

This is an exciting opportunity to take full ownership of the sales performance and merchandising strategy across a major ecommerce platform. You'll lead a talented team, drive trading performance across sales, conversion, margin and AOV, and set the standard for online product launches and web merchandising excellence.

The Role:

As Senior Web Trading & Merchandising Manager, you will:

• Drive online sales performance across the UK and Ireland websites.
• Use analytics to evaluate and optimise product performance, ensuring top-converting items are prioritised while balancing online and in-store activity.
• Lead initiatives to boost Average Order Value (AOV) and Items Per Order (IPO) through cross-sell and upsell strategies.
• Oversee new product and promotional launches, ensuring accuracy in imagery, pricing and campaign execution.
• Manage the A/B testing roadmap and identify opportunities to improve the customer journey and conversion.
• Deliver actionable insights using GA4, Power BI and ContentSquare to guide trading decisions.
• Conduct competitor analysis and provide weekly insight reports.
• Collaborate with Digital Marketing, Buying, Merchandising and Online teams to align campaigns and business priorities.
• Lead and develop a team including the Web Trade & Merch Manager, Online Product Manager, and Web Operations & Optimisation Manager.

About you:

• Proven experience managing web trading and merchandising at scale.
• Strong analytical and commercial acumen, with a track record of delivering sales growth and conversion improvements.
• Expertise in product setup and merchandising processes.
• Proficiency with GA4, Power BI and ContentSquare (or similar platforms).
• Exceptional communication and leadership skills, with the ability to collaborate across multiple teams.
• A proactive, customer-first mindset, always looking for opportunities to improve the online journey.

This is a high-impact leadership role in a retail group with scale, heritage and ambition. You'll be empowered to deliver results, shape online strategy and lead a team that plays a pivotal role in the brand's future growth.

Alongside hybrid working (3 days in the office / 2 from home), you'll enjoy a competitive package including bonus scheme, discounts, wellbeing perks and enhanced family leave.

If you're an ambitious ecommerce professional ready to make a real impact in a business with a strong digital focus, this is the role for you.

Apply today with Zachary Daniels Recruitment to find out more!

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