SEO and Content Manager

Role:                                    SEO and Content Manager

Location:                             Leeds, LS15 8GB (Hybrid)

Salary:                                 £45,000 - £55,000 per annum DOE, plus up to a 10% annual bonus and extensive benefits

Contract type:                    Permanent

Employment type:             Full time

Working hours:                  37.5 hours per week, Monday - Friday

Do you want to work for the nation’s largest online pharmacy ensuring excellence for all our patients? We’re a market leader in the pharmacy world, with 25 years’ experience, helping over 1.6 million patients in England manage their NHS prescriptions from request through to delivery.  We are Great Place to Work certified as we consider colleague experience a top priority every day.  Our people are fundamental to our success and ensuring we achieve our vision to be a world leading, patient-centric digital healthcare provider.  We are committed to continuing to develop a positive, open and honest working environment for all.

We are seeking a strategic and results driven SEO and Content Manager to lead the development and execution of our organic search and content marketing strategies.  
This role combines deep knowledge of SEO best practices with the ability to create and manage high-quality content that aligns with our Pharmacy2U brand, engages our audience, and drives measurable results. 
The successful candidate will be responsible for increasing organic visibility, improving search rankings, driving traffic, and enhancing on site engagement. You will collaborate across different departments within our business to ensure SEO is embedded in all digital initiatives. 

What’s in it for you?

Occupational sick pay                      

Enhanced maternity and paternity pay                        

Contributory pension 

Discounted insurance (Aviva)          

Employee discount site                                                  

Discounted gyms (via our blue light card and benefits schemes)

Employee assistance programme  

In-house mental health support                                   

Free onsite parking  

Health and wellbeing initiatives      

Social events throughout the year                                

Cycle to work scheme 

Green car scheme*(subject to minimum earnings)                   

Registration fees paid (GPhC, NMC, CIPD etc)             

Long service bonus 

Refer a friend bonus                        

Blue light card                                                                 

Hybrid working

Commitment to CPD/training         

25 days annual leave increasing with service

Annual leave buy and sell scheme

Discounts & Exclusive offers at The Springs, Leeds

25% Discount & health & beauty purchases 

25% Discount on Pharmacy2U Private Online Doctor Services

What you’ll be doing?

SEO Strategy & Execution 

·        Develop and implement a comprehensive SEO strategy to increase organic search visibility and traffic

·        Conduct regular SEO audits and make data driven recommendations for improvement

·        Perform keyword research and competitor analysis to identify new content opportunities 

·        Optimise website structure, content, and metadata to align with SEO best practices 

·        Monitor and improve website performance metrics (Core Web Vitals, crawlability, indexation) 

·        Build and execute link-building campaigns and outreach initiatives

·        Manage SEO and content executives 

Content Management 

·        Plan, create, and oversee high-quality content and aligned with SEO strategy and Pharmacy2U business goals

·        Manage editorial calendars to ensure consistent and timely content delivery 

·        Collaborate with internal teams and external writers, editors, and designers

·        Ensure all content is optimised for SEO, brand voice, and user experience 

·        Update and refresh existing content to maintain performance and relevance

Analytics & Reporting 

·        Use tools like Google Analytics, Google Search Console, to track and report on SEO performance and content impact

·        Analyse data to identify trends, insights, and areas for improvement

·        Prepare monthly reports for stakeholders highlighting key metrics, achievements, and upcoming priorities 

Cross-Functional Collaboration 

·        Work closely with web developers to implement technical SEO fixes and enhancements

·        Partner with product/Programme teams and other marketing teams to support campaign goals and product launches

·        Provide SEO training and guidance to other teams where needed

Who are we looking for?

·        Proven experience in an SEO focused or content-led role (agency or in-house)

·        Strong understanding of both technical and on-page SEO best practices

·        Solid experience using SEO tools like Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, or similar

·        Confident performing keyword research, competitor analysis, and SEO audits

·        Strong writing and editing skills

·        Experience managing or collaborating on a content calendar or content strategy

·        Comfortable using a CMS (WordPress, Shopify, or similar) to publish and optimise content

·        A good grasp of how content, SEO, UX, and wider marketing strategy fit together

What happens next?

Please click apply and if we think you are a good match, we will be in touch to arrange an interview.

Applicants must prove they have the right to live in the UK.

All successful applicants will be required to undergo a DBS check.

Unsolicited agency applications will be treated as a gift.

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