SEO Assistant

Debenhams are looking for an SEO assistant to join the team. Reporting into the SEO Manager, you will be responsible for supporting the onsite and offsite strategy for the Debenhams site, delivering SEO campaigns that will help drive organic growth. This role would suit someone with an interest in search engine optimisation, who is looking to develop their career in a fast paced and growing business.

Your team

Marketers for Debenhams Group have a reputation for being disruptors. We like that. When it comes to all things brand awareness and e-commerce, we’re not afraid to be brave. Each of our teams is the voice of their own brand, so we utilise creative campaigns, social media and influencer outreach, PR & Comms, and events. On the e-commerce side of things, we drive traffic to our online stores and generate sales through affiliate marketing, paid media, CRM and SEO. Everything goes towards achieving our mission to be a global fashion e-commerce leader.

What you'll be doing

• Support in executing an SEO strategy in our core markets to drive traffic, revenue and new customer acquisition
• Day-to-day optimisation of our category and sub-category pages to improve non-brand organic visibility in the SERPs
• Perform keyword research in line with key product buys and seasonality to identify new opportunities for growth
• Working within the CMS of the Debenhams platform for meta data amends or uploading of content.
• Assist in developing content marketing activities to maximise campaign performance
• Report on key KPIs to monitor and develop successful SEO campaigns
• Ensure SEO practises are innovative and effective in their execution

More about you

• SEO experience with a previous role in fashion, home or beauty beneficial
• Knowledge of the core fundamental principles of SEO and its purpose
• Understanding of recent history of Google algorithm updates
• Experience utilising the Google suite is beneficial, including Google Analytics and Google Search Console for digital insight and optimisation
• Ability to apply SEO knowledge to campaign ideas
• Passionate for digital marketing and understanding of the newest industry developments
• Ambitious and driven with the ability to work in a fast-paced environment and to tight deadlines

WORKING WITH US 

At Debenhams Group, we are a diverse portfolio of five core brands (boohoo, boohooMAN, PrettyLittleThing, Karen Millen, and Debenhams) alongside a dynamic marketplace model and a growing financial services division, it keeps us pretty busy!

We don’t stand still - we lead, evolve, and redefine online fashion. With bold ambitions and big energy, we’re on a mission to be the best, delivering the strongest propositions to our customers in the most engaging, innovative, and efficient ways possible.

We thrive on change, innovation, and pace. Every challenge is an opportunity, and every day is a chance to push boundaries. If you’re someone who embraces the unknown, thrives in a fast-moving, high-growth environment, and is ready to shape the future of retail, you’ll love it here. We want visionaries, disruptors, and doers, people who bring fresh thinking, relentless energy, and the drive to make an impact. 

Be bold. Be creative. Be a community.
 

WHY JOIN US 

We're making bold moves, delivering real results, and driving forward with unstoppable momentum. If that excites you, then you belong at Debenhams Group.

Let’s lead the change together. 🚀 

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