Job Description - SEO Copywriter
ECU Testing - SEO Copywriter, Smalley, Ilkeston (DE7), DE75 7SJ. Search Search SEO Copywriter ECU Testing Smalley, Ilkeston (DE7), DE75 7SJ Permanent Published: 2 days ago Starting salary between £27,000 and 30,000 per annum SEO Copywriter ECU Testing Job Role: SEO Copywriter Role type: Permanent Work Hours: 9:00 – 17:30 Monday-Friday Department: Digital Marketing Starting Salary: £27,000 – £30,000 Are you a detail-oriented writer with an interest in understanding how things work, researching technical topics, and producing measurable results? We are on the hunt for someone with copywriting experience who can turn complex automotive systems into clear, informative content that performs in search. The Role: Your main objective will be to produce informative, engaging and accurate content that adheres to current SEO best practice and drives website traffic and conversions. You will work across SEO strategy and content creation, owning projects from research through to publication and working within structured workflows and templates. Demand for our ECU remanufacturing services is constantly growing and changing, with new opportunities being routinely identified in a fluid industry landscape. You will be responsible for understanding the market, identifying new opportunities, and building appropriate content in response to what you discover. Key Responsibilities: Conduct detailed market research and collect data to support product marketing strategies. Produce structured landing page proposals based on research findings. Develop a deep technical understanding of our service offering and internal processes to inform relevant content. Write clear, informative, and accurate technical content focused on automotive electronic systems. Translate complex technical information into easily digestible and engaging content for garages and technicians. Maintain current knowledge of SEO best practice and search engine algorithm changes to ensure content is always optimised and search engine rankings maximised. Proactively monitor and analyse content performance, making data-driven adjustments as required and sharing insight with the team. Desirable Skills and Experience: Proven copywriting experience, with a focus on SEO – ideally within a technical subject area (automotive, engineering, electronics, science or similar). Experience with SEO tools (e.g., Ahrefs, SEMrush, Moz) and analytics platforms (e.g., Google Analytics, Google Search Console) is preferred. Strong research skills and ability to understand unfamiliar technical systems quickly. Excellent written English and attention to detail. Forward-thinking and prepared to generate and share ideas. Adaptable and excited by fast-paced growth and innovation in a rapidly evolving business. An interest in automotive technology and developing a deep technical understanding of our services. What We Will Offer You: A learning-centric environment where you can grow your skills in SEO and technical content writing. A supportive environment where creativity, collaboration and learning are encouraged. Access to funded training in SEO and digital marketing 32 days holiday per year, inclusive of bank holidays. Fully air-conditioned office. Free on-site parking. Unlimited barista-quality coffee. Recreation facilities (Full VR driving/gaming simulator/dart boards/pool tables). Free takeaway meal every Friday, named ‘FAT FRIDAY’ by all the staff. Access to a fully equipped company gym. Birthday Gifts. Christmas party, fully paid for by the Managing Director. Annual team building days. Excellent in-house career development opportunities. 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