SEO Manager

SEO Manager:
Overall Purpose of the role:
The primary objective of the role is to increase organic search traffic.
Roles and responsibilities:
Plan, develop and implement the company wide SEO strategy
Proactively promote SEO best practice throughout the business
Work closely with our in-house teams and our PR agency to grow offsite SEO performance
Carry out competitor analysis, keyword research, content reviews and other associated research
Be hands-on with the implementation of onsite SEO tasks including designing information architecture, on-page optimisation, site audits, structured data implementation and so on.
Play an integral role in the development and execution of the content strategy
Define SEO KPI frameworks and reporting processes
Undertake ad hoc research/analysis/ troubleshooting when required by the business
Work closely with our inhouse development team to implement technical SEO improvements
Keep up to date with the latest trends across SEO and content marketing
Skills:
Strong commercial awareness and the ability to prioritise tasks based on what is best for the business
Strong project management and time management skills to ensure projects are delivered in an efficient and timely manner
Thrive in a fast-paced environment, managing multiple projects to ambitious deadlines
Excel as part of a team and an organisation which values collaboration
Ability to communicated technical SEO in a way that is easy to understand
Excellent attention to detail is a must
Creating reports in Excel, Google Sheets and Google Analytics

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