SEO & PPC Specialist

My client, a successful consumer brand based in South Liverpool is recruiting an experienced Seo & PPC Specialist (Hybrid) to join their dynamic, forward thinking Digital team. Applicants must have experience of managing both SEO and PPC accounts within a commercial capacity. Please get in touch, my client is moving quickly with this role!

Responsibilities:
Responsible for all SEO/PPC to ensure all 4 websites are gaining traffic and conversions – creating and managing all PPC campaigns as well as optimising on site SEO
Working with external web development companies to implement changes to current sites and report technical issues
Liaising with Graphic Design team to create banners and imagery to be uploaded on site
Working with the marketing team to implement campaigns running on socials and externally on to relevant websites
Working with the sales and accounts department on the companies Trade Website to maximise sales from trade customers
Reporting to Head of Digital on sales and traffic metrics
Ad hoc projects as and when required

Skills Required:
Must have 3 years experience managing SEO & PPC accounts
Proven experience and track record of increasing traffic and conversions on a retail site
Previous experience working with bespoke website CRM systems
Experience working with Shopify is essential
Must have google ads
Understanding of ecommerce frameworks and also B2B experience
Ability to work independently on a project
Possess strong communication skills to clearly define to external parties what is required
Excellent Excel skills to be able to create reports of rich data for senior management

Company Benefits:
Competitive Salary up to £35000
Hybrid role – 2 days at home, 3 in office
Hours can be flexible, 8.30am-5pm or 8am-4.30pm
20 days holiday increasing to 25, plus bank holidays
Pension
Car Park, onsite canteen facilities