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Social Community Manager

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Job Description - Social Community Manager

OVERVIEW:


At Gymshark, we're looking for a dynamic Social Community Manager who lives and breathes social. In this role, you won’t just manage conversations. You’ll shape how millions connect with our brand, every single day. You’ll bring deep platform knowledge, cultural awareness, and strategic thinking to the table to ensure our community feels heard, valued, and inspired.


You'll play a pivotal role in turning everyday interactions into unforgettable brand moments. From surprise-and-delight initiatives to global campaign rollouts, you’ll lead with energy, empathy, and insight, building connections that drive real impact.


 


WHAT YOU'LL BE DOING:


Responsible for: 



  • Line management of the social community team, developing and leading a team of high performing social community execs. 

  • Delivering the annual social community strategy. 

  • Delivering impactful, surprise and delight initiatives that drive positive sentiment and support social and brand KPIs. 

  • Working collaboratively with the social leadership team to ensure the global rollout of campaigns across social media channels includes community roll out plans.  

  • Work closely with the social strategy team to understand and act on market trends, user behavior, new platform features, competitor activity and other relevant updates, with a view to integrate into our community management. 

  • Fostering collaborative relationships across the business including CS, brand and marketing to ensure that community sentiment is shared in a timely fashion. 

  • Delivering social and brand results against set KPIs and objectives. 

  • Supporting our reactive content strategy, ensuring that we capitalise on trending conversation in a timely and brand appropriate way, working cross functionally to execute. 

  • Working collaboratively with the wider social and brand teams to bring Gymshark’s holistic social, brand and marketing strategy to life. 

  • Flexibility towards out of hours and unsociable hours if required. 


Accountable for: 



  • Creating impactful content that drives forward our social and brand KPIs and objectives. 

  • Facilitating the development of junior members of staff to create a high performing team who can work with autonomy to deliver on our objectives. 


 


WHAT YOU'LL NEED:




  • Proven experience in a social media content role, with a strong grasp of content creation, engagement strategies, and platform best practices




  • Line management experience is essential, with the ability to lead, motivate and develop high-performing teams




  • Expert understanding of the social media landscape, including platform-specific behaviours, audience expectations, and emerging trends




  • Deep familiarity with platforms such as Instagram, Facebook, Twitter, YouTube, and Snapchat, and how to optimise content for each




  • Track record of delivering results against KPIs, with a performance-driven mindset and the ability to link content to commercial goals




  • Highly organised and detail-oriented, with the ability to manage multiple projects simultaneously and maintain high-quality output under pressure




  • Self-starter with a strong sense of ownership, a proactive attitude, and a high level of personal accountability




  • Creative and commercially savvy, able to balance brand storytelling with business objectives




  • Naturally curious and customer-focused, with a passion for understanding and responding to community needs




  • Confident communicator, comfortable presenting ideas and concepts to varied audiences including senior stakeholders




  • Excellent written and verbal communication skills, with a tone of voice that matches brand identity




This is a hybrid role and would require the successful candidate to attend at least 3 days a week in GSIQ, Solihull, UK.


CLOSING DATE: Friday 18th July 2025

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