Social Media & Community Associate - Baby Brand

At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector. 

We are seeking a Social Media & Community Associate to join one of our portfolio brands. This brand in our portfolio is a beloved and well-known baby goods company with more than 1.5 million Instagram followers.

The position is full-time in London. 

What makes this an exciting opportunity?

• Opportunity to join a well-funded startup with top-tier investors
• Work with a highly experienced and entrepreneurial team
• The brand is a new addition to our portfolio and we’re bringing big changes to it – you’ll have a lot of room to make an impact!
• Competitive compensation package

What You'll Do

• Design, create and edit still ads and short-form video ads for use on social media (in particular Instagram, Tiktok, and Snapchat)
• Create variations of ad concepts when we find a winning ad concept 
• Help manage customer community groups 
• Assist in developing and executing influencer marketing strategies and creative campaigns
• Identify and reach out to influencers that fit our brand
• Establish and develop relationships with influencers
• Help manage affiliate program, discount codes and ambassador webpages

Who You Are

• A recent university graduate
• Fluent English speaker
• You’re an avid social media user and are interested in digital marketing
• You have a customer-centric mindset, which translates into you understanding what kind of marketing is likely to be effective for our target customer (a millennial/Gen Z mother)
• You have an eye for aesthetics and can create engaging content 
• You take initiative and are driven by passion
• You love being creative!
• You’re coachable and dedicated to continuous personal improvement
• You’re tech literate and can learn new software with ease
• You thrive in a high growth environment and enjoy a startup team culture

Bonus: you are our target customer yourself (millennial/Gen Z mother)! Not a requirement though :) 

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