Social Media Expert -Online Shopping

Requirements

• Writing copy AND briefing a copywriter for social media posts and newsletters
  
• Creating Instagram Stories, Reels & Tik Tok for a hungry buying audience 
  
• Manage a more junior Social Media executive on their daily duties
  
• Developing and create new campaigns., stories and video content for online promotions
  
• Report back on sales figures and hits from marketing campaigns
  
• Compile regular reports and ROI statements for senior management
• Oversee the community management
  
• Work with influencers and help to set up paid campaigns with current and new influencers
  
• Work closely with designers, photographers and videographers who produce content for the site
  
• Create, develop and implement the social media content
  
• Report back on competitor analysis
  
• Write  product descriptions, contribute to Lifestyle articles
  
• Produce blog posts and ensure SEO is utilised to its best to get seen by new buyers
  
• Deliver the agreed global social media strategy
  
• Help to define goals for buyer growth and engage across key channels.
  
• Ensure social contributes to overall growth of audience and revenue.
  
• Maximise referral traffic 
  

Benefits